Digital Marketing Manager

Job Overview: The Senior Performance/Digital Marketing Manager will be responsible for developing, executing, and optimizing our digital marketing campaigns across various channels (app+web) to drive growth, engagement, and ROI. The ideal candidate will have a proven track record in managing large-scale performance marketing campaigns and a deep understanding of digital marketing trends and tools.

Requirements

Requirement

  • 6-8 years of experience in digital marketing, with a strong focus on performance marketing.
  • Proven track record of managing successful digital marketing campaigns across multiple online and offline channels.
  • Strong analytical skills and experience with app/web analytics tools. 
  • Proficiency with marketing automation tools and CRM systems.

Founded in 2019, the Apna mobile app is India’s largest professional networking platform dedicated to helping India’s burgeoning working class to unlock unique professional networking, and skilling opportunities. The app is currently live in 14 cities - Mumbai, Delhi-NCR, Bengaluru, Hyderabad, Pune, Ahmedabad, Jaipur, Ranchi, Kolkata, Surat, Lucknow, Kanpur, Ludhiana, and Chandigarh. Having raised $90+ million from marquee investors like Insight Partners, Tiger Global, Lightspeed India, Sequoia Capital, Rocketship.vc and Greenoaks Capital, Apna is on a mission to enable livelihoods for billions in India. With over 10 million users, present in 14 cities and counting, and over 100,000 employers that trust the platform - India has a new destination to discover relevant opportunities.

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