Content Marketing Lead (Remote)
Do you have a passion for creating high-quality content and driving results through strategic marketing campaigns?
CloudHire, a global remote staffing and consultancy company, is searching for a talented and results-oriented Content Marketing Lead (Remote) to join our dynamic team. In this content-focused role, you'll play a vital role in developing and executing a comprehensive content strategy that attracts, engages, and converts our target audience across the globe.
Why CloudHire?
- Remote-First Culture: Enjoy the flexibility and freedom of working remotely as part of a global team.
- Global Impact: Contribute to our mission of revolutionizing remote hiring and building high-performing teams worldwide.
- Fast-Paced & Dynamic: Thrive in a challenging and rewarding environment where your creativity can flourish.
Requirements
Responsibilities:
- Content Creation & Curation:
- Develop and execute a content calendar for various marketing channels (social media, blog, website), considering global audiences.
- Craft compelling blog posts, articles, white papers, and other content aligned with brand messaging and marketing goals.
- Curate high-quality, engaging content from credible sources to supplement your original content.
- Work collaboratively with the creative and design team (remote or on-site), editors, and branding department to ensure brand consistency across all content.
- Social Media Management:
- Develop and implement a social media strategy to increase brand awareness, engagement, and lead generation for a global audience.
- Create and schedule daily content across all social media platforms (e.g., Facebook, LinkedIn, Twitter), considering time zones and cultural nuances.
- Monitor social media conversations in various regions, respond to inquiries, and build relationships with followers.
- Analyze social media performance and adapt strategies based on insights.
- Paid Advertising:
- Partner with the CMO to develop and execute paid advertising campaigns across various platforms (e.g., Google Ads, social media advertising) targeting global audiences.
- Manage campaign budgets, monitor performance metrics across regions, and optimize campaigns for maximum return on investment (ROI).
- Content Strategy & Reporting:
- Collaborate with the CEO to develop a content scaling strategy for monthly white papers.
- Track and report on key performance indicators (KPIs) for all marketing initiatives, including website traffic, lead generation, and social media engagement, considering global reach.
- Provide data-driven insights to the CMO and other stakeholders to inform future marketing strategies.
Qualifications:
- 3+ years of experience in content marketing or a related field.
- Excellent Writer
- Proven track record of creating high-quality, engaging content that resonates with target audiences across cultures.
- Strong understanding of content strategy, SEO best practices, and social media marketing principles.
- Experience with paid advertising platforms (e.g., Google Ads, social media advertising) a plus.
- Excellent writing and editing skills with a keen eye for detail.
- Strong communication and collaboration skills, with the ability to work effectively in a remote environment.
- Ability to work independently and manage multiple projects simultaneously.
- Data-driven approach with a focus on measuring and analyzing results.
Bonus Points:
- Experience with marketing automation tools.
- Knowledge of the HR/Staffing industry.
- Passion for staying up-to-date on the latest marketing trends.
Ready to take your content marketing skills to the next level and work with a global team?
We offer a competitive salary and benefits package, and the opportunity to work in a fast-paced, dynamic environment.
Benefits
- Paid Time Off
- Work From Home
- Training & Development
- Performance Bonus
- 100% Remote
- Healthcare
- Vision
- Dental
