Digital Marketing Account Manager

North Bethesda , United States
On-site

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

At Thomas, we're revolutionizing the manufacturing industry with our cutting-edge omni-channel growth marketing strategies. With a remarkable 125-year legacy in the business, we're now expanding our client-facing Growth Marketing team to serve our most upper-tier customers.

As a Digital Marketing Account Manager you will collaborate with your clients to gain a deep understanding of their unique business objectives and design multi channel marketing strategies to drive tangible outcomes. 

Responsibilities:

  • Serve as the primary point of contact for a portfolio of clients and cultivate strong and trusted partnerships with each of them 
  • Plan, collect, and document client goals and deliverable feedback for use by cross-functional teams (coordinators, design, development, and SEM)
  • Partner with cross-functional teams to execute multi channel marketing campaigns with a focus on ABM, lead generation and attribution 
  • Lead biweekly or monthly client calls to review program KPIs, deliverable updates, and program progress depending on program scope
  • Consult with and educate clients on the digital marketing best practices that guide the strategic direction for their program
  • Address clients’ questions or concerns about the performance of their program and provide strategic and tactical solutions
  • Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually
  • Collaborate with Sales to offer a holistic service that can lead to increased revenue
  • Develop, present, and implement holistic growth marketing strategies that align with the clients’ goals, covering aspects like user acquisition, conversion, and revenue growth

Qualifications:

  • Bachelor’s degree required
  • 3+ years experience in a digital marketing role; agency preferred
  • 1+ years of client-facing experience
  • 1+  years of project management experience 
  • Knowledge of best practices for SEO, PPC, ABM and Content Marketing
  • B2B and/or industrial/manufacturing industry knowledge preferred
  • Experience using SEO tools (e.g.,  SEMRush, AHRefs, Google Ads, Optmyzer, Google Search Console), LinkedIn analytics, Data Studio reporting from Google, A/B testing software, and/or chatbot plugins
  • Experience using marketing platform tools (e.g., HubSpot, Pardot, etc.)
  • Experience with our specific tech stack: Hubspot, Google Marketing Suite (GA4, GSC, Lookerstudio), and WordPress preferred
  • Preferred Certifications: Hubspot (email, Inbound), Google Analytics, Google Ads, and/or project management
  • Excellent communication and interpersonal skills, with the ability to build rapport and trust with clients

#LI-Hybrid

Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Driven by Artificial Intelligence, Xometry [pronounced with a /z/ ] is empowering our customers to build parts that are critical components in next-generation industries from spacecraft and electric vehicles to medical devices and robotics. Our digital marketplace and suite of cloud-based solutions are enabling the long tail of the internet to finally reach the thousands of small- and medium-sized manufacturers in the United States and around the world. Xometry is a two sided, AI enabled marketplace connecting businesses with optimal manufacturing solutions. Customers ranging from startups to Fortune 100 companies can simply go to Xometry.com, upload a 3D CAD file of a part they need manufactured and receive an instant-quote with the cost and time to make and ship the part. Orders can be checked out right then and there in less than 10 minutes without having to interface with any manufacturer. This technology is unprecedented in an industry where, traditionally, you would reach out and request quotes from several manufacturers taking days if not weeks to get your parts ordered.   Here at Xometry, we are a leading company in On Demand Manufacturing. We are in a hyper-growth phase, with a manufacturing platform that is loved and used by customers around the world.  If you're dedicated and ambitious, Xometry is an excellent place to grow your career.

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