We're now looking to kick-start recruitment for our Digital and Technology Solutions Degree apprenticeship programme. This is a great opportunity to gain business exposure while you work in one of AJ Bell’s software development teams. If you’re successful, you’ll join the AJ Bell Apprenticeship Academy in September 2026.
Our Digital and Technology Solutions Degree Apprenticeship programme is a great opportunity for you to gain practical experience in our Technology department whilst studying. At the same time as working and learning on the job you will study for four years for a BSc in Digital and Technology Solutions with our academic provider, Manchester Metropolitan University. You will spend one day per week during term time undertaking classroom learning at University; the rest of your time will be spent working at AJ Bell, gaining valuable skills, earning a competitive salary with your fees paid, plus much more!
The software development teams at AJ Bell create and maintain the software that powers our investment platform. They design, build, test, and update the systems and applications that our customers and staff use. This includes everything from the website and mobile apps to the backend systems that handle transactions and data. They work to ensure the software is secure, reliable, and easy to use.
As an apprentice in one of our software development teams, you will:
This apprenticeship offers you a perfect entry point into technology, providing the knowledge and experience needed for a future career in tech. As a software development apprentice, you would follow the software engineering specialist pathway as part of your degree studies.
When you join our Apprenticeship Academy you will enjoy a tailored induction programme with us and Manchester Metropolitan University. This will give you the chance to get to know our business and develop your skills on the job, while at the same time continuing on a development programme designed to help you feel good about your future with AJ Bell. You will also benefit from the support of a dedicated mentor from within the business.
Do you feel positive about taking your first step to a career in the Financial Services industry? AJ Bell is a fast-growing, award-winning business and we could have just the opportunity for you to join the AJ Bell Apprenticeship Academy!
What are we looking for?
Our perks and benefits:
Hybrid working
At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you’ll spend a minimum of 50% of your working time per month in the office. For new team members, an initial period will be full-time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.
AJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.
We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.
If you feel inspired and meet the entry criteria, then be sure to apply via our website. You should include your CV and a covering note answering the following questions:
Closing date for applications is Sunday 4 January 2026
We're now recruiting a Head of Customer Marketing (D2C) to be responsible for the acquisition, engagement and analysis of customers across the AJ Bell retail platform, taking ownership for the deployment of the company’s acquisition strategy, with a lens on delivering excellent customer outcomes and marketing budget. Working directly with the Head of Brand and Marketing Director, the role requires an excellent understanding of brand, marketing and customer behaviours in a digital marketing environment. The position is a strategically senior role, leading the setting of acquisition budgets, communication with customers, deployment of marketing spend and analysis of customer data whilst providing leadership of the retail customer team.What does the job involve?Overall responsibility for creation and deployment of customer acquisition budgetsResponsibility for retail customer communications strategy, with a focus on giving clear and accurate informationLeadership of retail customer team.Deployment of marketing spend to achieve agreed customer acquisition and cross-sell targetsAnalysis of customer behaviour trends, including presentations to executive management and BoardOwnership of media buying agency relationshipOwnership of internal relations with Brand, Product, Strategic Partnerships and Strategic Planning & GovernanceInteraction with Strategic Partnerships on customer pricing and retention strategiesSupporting and enabling the business to deliver good outcomes for retail customers by helping achieve any regulatory requirements, including consumer duty.Key Responsibilities:Execution of customer acquisition strategy, in line with regulatory requirementsWorking with Brand to maximise new funded customer conversionsDelivery of customer communicationsManagement of customer marketing teamReporting and development of customer behaviour modelsParticipation in senior management function for D2C platformCreation and delivery of MI reports for areas of responsibilityAbout you:You'll have the ability to acquire customers effectively in a heavily regulated environmentExcellent knowledge of customer marketing techniques in a digital marketing settingStrong leadership skills and ability to drive results against agreed budget envelopesAbility to negotiate effectively with external partiesEffective management of internal relationships across both D2C and Advised platformsAbility to anticipate trends in customer needsExcellent statistical knowledge and ability to communicate complex data effectively.Strategic planning skillsAbout us:AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers, to DIY investors with little to no experience. We have over 484,000 customers using our award-winning platform propositions to manage assets totalling more than £76.2 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.Headquartered in Manchester with offices in central London and Bristol, we now have over 1300 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years.What we offer:Starting salary of £90,000 - £110,000 (DOE)Generous holiday allowance increasing up to 31 days with service, plus bank holidaysHoliday buy/sell schemeHybrid working policyCasual dress codeDiscretionary bonusContributory pension schemeHealthcare Cash PlanBuy as you earn share schemeFree annual share schemePaid study support for qualificationsEnhanced maternity/paternity scheme from day oneBike loanSeason ticket loan portalDiscounted PMI and DentalFree gymPaid volunteering opportunities, free social events and moreAJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.
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