Digital Coordinator

Position: Digital Coordinator 

Status: Full Time, Exempt 

Location: This position can be remote or work out of TLC’s offices in Oakland or Brooklyn  

Reports to: Director of Communications 

Salary: Our compensation model is designed to promote equity and alignment with our values. This includes salary adjustments for geographic differences in cost of living and living wages. Below are example locations and their salary ranges for this position. 

• Atlanta (Base Salary Range)- $82,590-$89,090 

• New York- $89,740-$96,240 

• Los Angeles- $94,745-$101,245 

Note: We’re thrilled by the interest in this role! To help our team manage the volume of applications, we kindly ask that you avoid calling or emailing to check on your status. We’ll be sure to reach out if you’re selected to move forward. 

About Transgender Law Center 

Transgender Law Center (TLC) is the largest national, trans-led organization working to set all people free. We champion the rights of all transgender and gender-nonconforming people to make their own choices and live freely, safely, and authentically. Prioritizing BIPOC, disabled, and HIV+ communities, we advance community-driven strategies that harness trans knowledge, power, and joy to ensure that we all not only survive but thrive at all ages and phases of life. 

You can learn more about our work at www.transgenderlawcenter.org. 

About the Position  

TLC's Communications department shapes and amplifies narratives that strengthen transgender and allied movements, ensuring critical analysis and storytelling reach the right audiences. We center Black, Indigenous, and People of Color (BIPOC) and trans voices, lead with authenticity and joy, and mobilize communities toward collective action in support of trans lives. 

The Digital Coordinator will play a key role in bringing this mission to life across our digital platforms. We are seeking a creative, self-motivated, and metrics-driven professional. This person must be serious about digital work, self-motivating, and thrive in a fast-paced environment that balances proactive content strategy with rapid response work. Working closely with the Senior Digital Programs Manager, this person will manage our editorial calendar, create compelling content, and analyze digital performance to ensure our programming reaches our priority audience, including trans and gender expansive communities, their caregivers, loved ones, and supporters. The ideal candidate is comfortable across social media platforms, skilled at translating values-driven storytelling into measurable impact, and deeply committed to uplifting trans, BIPOC, and disabled communities. 

Key Responsibilities 

Audience Understanding & Strategy: 

• Monitor and analyze digital metrics related to engagement with our target audiences.  

• Use monthly reporting insights to optimize performance and refine digital communications strategy, such as identifying best and worst performing content across all platforms and using insights to inform future content. 

• Stay abreast of trends and new best practices in digital organizing and storytelling to maintain an appealing, high-quality digital presence.  

Content Creation: 

• Project manage editorial calendar for external, audience-facing content.  

• Curate a cohesive user experience across platforms, working with the Senior Digital Programs Manager to ensure that our brand and engagement tactics are consistent and effective. 

• Generate compelling and innovative digital content to highlight the work of our programs, policy, and legal teams. 

• Promote and support organizational digital programming, such as webinars and virtual events that share news updates and opportunities to get involved.  

• Create visually appealing graphics to complement written content. 

• Proofread written materials as needed. 

Collaboration: 

• Usher all content through the review process to ensure visibility and approval by organizational decision-makers. 

• Work with Policy and Programs team to design and publish rapid response content related to emergent political, policy, and litigation issues.  

• Support digital content creation and posting for key organizational fundraising campaigns.  

• Work with and across teams to share audience understanding insights with the rest of the organization. 

• Work closely with our video production consultants to develop and execute video programming, from low-cost selfie-style videos, multi day activations, all the way to high cost production for digital ads.  

• Participate in organization-wide activities and shared responsibilities that support team alignment and culture. 

Qualifications & Requirements 

• 1-3 years of previous digital experience at a comparable organization or company 

• Experience managing editorial calendar of a comparable organization or company 

• Experience researching, evaluating, and reporting on organizational digital and earned media metrics 

• Proficiency with Instagram, Facebook, X, and TikTok  

• Must have experience with Excel, Word, Outlook, and Air table, Slack, or other similar tools preferred

• Must have technical experience with virtual events and webinars, including Zoom Meetings, Zoom Webinars, Facebook Live, and YouTube Live  

• Strong writing and editing skills   

• Excellent organizational skills, with a keen eye for detail
  

• Enthusiasm for the work of the organization and a
  commitment to uplifting Trans, Black, Indigenous, and People of Color communities, migrants, people living with disabilities, people living with HIV, youth, and elders 

Benefits 

• Medical/dental/vision (TLC covers 100% of premiums for employees, 80% for dependents) 

• Employer-funded Health Reimbursement Account (currently $3,500 per year) 

• Employer-funded Lifestyle Spending Account (currently $1,500 per year) 

• Optional employee-funded Flexible Spending Account 

• Employee Assistance Fund that can grant financial assistance for certain qualifying disasters and personal hardships 

• Short-term and long-term disability insurance 

• 3 weeks’ sick leave 

• 19 days’ vacation (24 after 3 years’ employment) and 12 holidays 

• Organizational ‘slowdown’ in winter and summer, including, historically, 2 weeks paid time off in the summer and 2 weeks paid time off at the end of the year (separate from employee vacation time) 

• 2-month paid sabbatical program available after 5 years of employment 

• Retirement plan with partial organizational matching 

• Indemnity insurance for critical illness, hospital confinement, and accidents 

• Professional development & coaching 

• Office setup, phone and internet reimbursement (if working from home) 

• Additional mental health, budgeting, travel, and pet benefits 

EQUAL OPPORTUNITY EMPLOYER 

Transgender Law Center is proud to be an affirmative action employer. All interested individuals, including Black, Indigenous, and other people of color; women and femmes; people with disabilities; and people who are transgender, intersex, lesbian, gay, bisexual, or queer are particularly urged to apply. For more information about Transgender Law Center please visit our website: www.transgenderlawcenter.org.