Digital Content Specialist (Marketing) (all genders) – Business Development & Sales

AI overview

This role combines strategic thinking and creativity to execute B2B digital marketing campaigns while utilizing advanced tools and collaborating closely with various teams.

Deine Aufgaben

Are you passionate about the IT industry and ready to build something from the ground up together with a creative and ambitious team in Germany?
At XIBIX, we’re looking for someone who combines strategic thinking with a hands-on mindset, someone patient enough to understand complex topics, but creative enough to turn them into powerful marketing stories. If you’re excited about shaping our brand presence in the digital space and love turning ideas into campaigns that make an impact, this role is for you!


  • Plan, design, and execute B2B digital marketing campaigns (LinkedIn, YouTube, Google Ads, display & remarketing)
  • Create cross- and transmedia campaigns across multiple channels (web, video, social, print, events)
  • Design and produce visual and multimedia content using Canva, Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro) or similar tools
  • Cut, edit, and optimize video content for social and web (shorts, explainers, interviews, event footage, etc.)
  • Develop and maintain editorial calendars for social media, blogs, and newsletters
  • Write marketing and PR copy for campaigns, website, whitepapers, press releases, and event communication
  • Build and optimize Google Ads / AdSense campaigns with strong focus on B2B lead generation
  • Use AI tools for text, image, video, and audio content generation
  • Create design concepts and layouts for marketing materials, case studies, and whitepapers in line with brand guidelines
  • Support the growth of XIBIX’s online presence and engagement through community management and analytics
  • Track, analyze, and report campaign performance metrics to continuously optimize results
  • Collaborate closely with Business Development, Sales, and Cloud teams to align messaging and storytelling

Dein Profil

  • Degree in Marketing, Social Media Marketing, Media Design, Communication, or similar field
  • Very good English and Portuguese language skills (C1); German is a plus but not required.
  • Proven skills in social media management and performance marketing (LinkedIn, YouTube, Google Ads)
  • Proficiency with Canva and Adobe Creative Cloud (Photoshop, Illustrator, Premiere, After Effects)
  • Strong experience in video editing and motion design
  • Excellent copywriting skills for marketing and PR
  • Familiarity with AI-based tools for content generation (text, image, video, audio)
  • Hands-on, proactive, and highly self-organized
  • Understanding of SEO, SEA, analytics tools
  • Creative mindset with a passion for innovation, storytelling, and visual design
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