Digital Associate, Grassroots Program

AI overview

Drive digital strategy for grassroots fundraising by creating engaging content, leveraging social media trends, and mobilizing donors while working collaboratively within the team.

Movement Labs is an incubator and consulting firm that uses technology, data, and experimentation to stop fascism and build progressive power. We help progressives win and defeat MAGA extremists through year-round work grounded in research and real-world testing. Our team partners with leading advocacy groups, grassroots organizers, and electoral campaigns to develop innovative tactics, win elections, and shift power for the long term. 

As Digital Associate in the Grassroots Program, you will be a core part of our Contest Every Race team.

About Contest Every Race (CER)

Contest Every Race is on a mission to make Democrats competitive everywhere, and we do that by building durable political power from the ground up. We are the leading rural down-ballot recruitment and county-level organizing program for the Democratic ecosystem. Our recruitment program runs in 40 states, and our county-level organizing program includes 390 counties across the country. We pride ourselves on providing measurable results. A 2024 experiment demonstrated an increase of over 5,000 votes for Democrats at the top of the ticket thanks to our programs.  

This role will support CER’s Grassroots Program and will report to the Grassroots Program Lead. The Grassroots Program serves to bolster CER’s brand and increase our audience of potential donors by introducing the work of CER to “small dollar” donors. The person in this role will support implementing digital strategy through assisting on email, social media, and SMS.

The role:

The Digital Associate uses digital channels to move people from clicks to commitments. You’ll help set the cadence for CER’s digital presence for our Grassroots Program—planning content, spotting strategic moments, and supporting rapid response to mobilize donors, volunteers and the candidate. This role is perfect for a creative self‑starter who loves turning ideas into full-blown projects, who can move fast and understand how different tools and levers can be put together to maximize impact and scale.

The ideal candidate is a scrappy digital operative who understands the social media landscape and is a community organizer at heart.

This position is temporary and will runthrough December 15, 2026. This role is fully remote.

Responsibilities:

  • Fundraising support: Assist—and at times lead—in producing fundraising materials and digital campaigns (emails, ads, landing pages, graphics) that drive conversions.
  • Create content that moves people from supporters to donors: Assist in creating content that converts online likes and comments to small-dollar and recurring donors. Collaborate with team to experiment with eye-catching campaigns and persuasive content. Own implementation of campaigns/programs and measuring success.
  • Use strategic moments to build momentum: Track political, media, and cultural trends to identify hooks for proactive storytelling and mobilization. Be comfortable with occasional truncated turnaround time to jump on trends. 
  • Own execution for the digital calendar: With support from supervisor, maintain an integrated calendar across social media, email, SMS, Substack, and web updates to manage content flow and ensure message discipline.
  • Measure and innovate: Assist in running A/B tests; report insights and iterate.
  • Other duties as assigned: We’re a nimble team—you’ll flex where needed to meet moments and goals.

Success in This Role Looks Like

  • Contributing to creative and culturally reactive online engagement (interactions with our posts, contributions coming in through social media, donors signing up to be recurring, people signing up for our substack).
  • Implementing a reliable digital cadence that integrates social, email, SMS, and Substack with program priorities.
  • Assisting in creation of documented ladders of engagement that convert passive followers into active donors, volunteers and event attendees.
  • In partnership with Program Lead and Comms Team, helping create high‑quality, on‑brand content that lifts fundraising and recruitment during key moments.

Requirements

  • 1-3 years of experience in creating quality content for social media, email, and digital organizing—internships and volunteer experience count
  • Commitment to CER’s mission of making Democrats competitive everywhere. You are values‑driven, accountable, collaborative and creative—you like winning as a team
  • Demonstrated problem‑solving skills and capacity to manage complex workflows—juggling multiple deadlines with strong attention to detail, accuracy, and quality
  • Fluent in social media communication and best practices to engage thoughtfully and creatively in trending content.
  • Creative, open, and innovative thinker who tests new ideas and learns fast
  • Excellent written and verbal communication skills
  • Brings a self‑directed, competitive work ethic and thrives in a fast‑moving environment
  • Comfortable with occasional evenings/weekends during special events or programming

Preferred Qualifications

  • Experience as a digital organizer on a political campaign
  • Familiarity with rural and red communities and their unique challenges
  • Fluent in the following tools: Sprout Social (or similar), Canva, Asana, EveryAction/NGP VAN, HubSpot/CRM, Mobilize, mass texting tools, and major social platforms (FB/IG, X, Threads, TikTok, YouTube, LinkedIn, BlueSky)

Benefits

  • Full year equivalent salary of $60,000 - $65,000, depending on experience, as part of a transparent salary structure with clear levels of advancement. We are considering one full time position or two half-time positions, depending on the candidate pool and the evolving needs of the program.
    • Full time positions are eligible for an additional geographic Cost-of-Living salary adjustment depending on candidate location, excellent health, dental, and vision benefits, 401(k) matching, and unlimited Paid Time Off (vacation time is limited during Election Sprint, August 24-November 3).
    • Part time positions are eligible for accrued Paid Sick Time, Paid Holidays, and after 90 days, if you work more than 30 hours a week on average, you will also be eligible for health, dental, and vision benefits, 401(k) matching, and accrued Paid Time Off (vacation time is limited during Election Sprint, August 24-November 3) 
  • Remote‑first culture with teammates across the country
  • This position includes possible on-call requirements
  • This position is not eligible for the collective bargaining unit
  • This position is temporary and will runthrough December 15, 2026

We’re looking for candidates with a wide range of skills and experience. If you’re excited about the job, even if you don’t match all the characteristics, we encourage you to apply. 
Movement Labs & CER are an equal‑opportunity employer. We value a team that reflects the communities we serve and strongly encourage applications from women, people of color, LGBTQ+ people, veterans, people with disabilities, and people from rural communities.

Applications submitted by February 26, 2026, will be given priority. The application process includes  the application form, an exercise, and two interviews with the team. Send your resume, and 2–3 short writing samples (e.g., social posts, an SMS script), and a brief note on a digital campaign you admire via the application form. Include any links to portfolios or public social content you’ve produced.

Due to the nature of our work, the process is moving quickly, and we hope candidates will start by March 16, 2026. Applicants must be legally eligible to work in the United States. We are not able to provide sponsorship at this time.

Perks & Benefits Extracted with AI

  • Health Insurance: excellent health, dental, and vision benefits
  • Remote-first work culture: Remote‑first culture with teammates across the country
  • Paid Time Off: unlimited Paid Time Off (vacation time is limited during Election Sprint, August 24-November 3)

Send texts, make change. We leverage technology and our army of passionate, remote volunteers to build power for progressives and marginalized communities. We use peer-to-peer texting to help grassroots organizing, recruit candidates to run for office,...

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Salary
$60,000 – $65,000 per year
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