Demand Generation Manager

AI overview

Drive scalable marketing programs and optimize campaigns to generate pipeline targeting state and local governments, directly impacting revenue growth.

Backed by leading Silicon Valley investors, Peregrine helps the world’s most complex organizations solve their hardest problems with unprecedented speed and accuracy. Our AI-enabled platform turns siloed and disconnected data into operational intelligence—instantly surfacing mission-critical information to empower better, faster decisions that improve outcomes at every touchpoint. Today, Peregrine supports hundreds of customers across 23 states and two countries, serving more than 90 million people—and we’re amplifying our impact as we expand into more industries.

We’re a team of entrepreneurs—undaunted by the hard problems and united by a passion to make a difference where it matters most. We collaborate relentlessly, move with urgency, and act with purpose. If you’re driven by mission and energized by the opportunity to build something new, join us in defining Peregrine’s future.

About the Role

As Peregrine’s first Demand Generation Manager, you’ll play a critical role in driving scalable, 1-to-many marketing programs that complement our field marketing efforts. You’ll be responsible for building and optimizing campaigns across multiple channels with a sharp focus on generating pipeline and reaching our target audience in state and local governments. This is a strategic and execution-oriented role with a direct impact on revenue growth.

What You’ll Do

  • Own campaign strategy and execution for webinars, paid media, email marketing, nurture programs, and other digital channels.
  • Develop and launch full-funnel campaigns to drive awareness, engagement, and pipeline acceleration.
  • Partner with field marketing to turn themes resonating in the field into cross-regional initiatives.
  • Track and report on key performance metrics; use data to assess effectiveness and continuously optimize efforts.
  • Understand and tailor messaging to resonate with target audiences within public sector.

What We’re Looking For

  • 5+ years of experience in demand generation, campaign management, or digital marketing.
  • Proven ability to build pipeline through multi-channel programs and campaign ownership.
  • Experience marketing to government, public safety, or regulated industries is a strong plus—or a demonstrated ability to quickly understand complex buyer landscapes.
  • Strong grasp of marketing automation tools, CRM platforms, and campaign analytics.
  • Bias for action: you move fast, experiment often, and adapt based on data.
  • A team player who thrives in a startup environment and is excited to build from the ground up.

 

Salary Range: $130,000 - $170,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Peregrine Technologies is committed to creating an inclusive environment for all employees. We celebrate diversity and are a proud equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

At Peregrine, we build software to power critical decision-making for public safety and emergency response organizations. These organizations use our technology to protect lives, protect property, and deliver their best service to the public. We are motivated to help institutions solve their hardest problems through better decision-making. We are passionate about creating cutting-edge, highly scalable data platforms that enable organizations to transform the way they interact with their data. As a team of service-oriented entrepreneurs, we trust each other, help each other, and dive into challenges together. We each strive to be empathetic, curious, inclusive, brave, and exceptional in our execution.

View all jobs
Salary
$130,000 – $170,000 per year
Get hired quicker

Be the first to apply. Receive an email whenever similar jobs are posted.

Ace your job interview

Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

Demand Generation Manager Q&A's
Report this job
Apply for this job