Creative Designer

About Legend At Legend, we're building next-level player experiences. With 20+ years of proven success we’re the world's leading Sports and Gaming marketing company. Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn’t a perk, it’s the standard. You’ll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years - for our players & for each other. If you’re ready to shape the future of player experience and enjoy the ride while you do it, this is where you’ll thrive. The Role: The Creative Designer will lead the development of visual assets that drive measurable performance across paid media channels. This role will focus exclusively on paid marketing creative designs, crafting visuals that convert and continually optimising based on data-driven insights. As a key member of our Paid team, you will bridge the gap between creative design and performance marketing, ensuring every asset not only looks exceptional but also delivers results. You’ll lead the creative designs for campaigns across display, social, video, and emerging ad formats, while leveraging advanced design tools and AI-driven workflows to push creative boundaries. What you'll do:

Design Media Assets: Create visually compelling, performance optimized banners, videos, and motion graphics for paid campaigns across channels (Meta, Google, TikTok, LinkedIn, and more).

Paid Creative Strategy: Develop and execute a creative strategy focused exclusively on paid performance.

Data-Driven approach: Analyse creative performance metrics to guide ongoing design iteration and improvement cycles.

CRO Design Principles: Apply CRO best practices to every design, ensuring that visual storytelling drives clicks, conversions, and engagement.

Quality & Efficiency: Manage design workflows to balance creativity with scalability and production efficiency.

Innovation with AI Tools: Experiment with and integrate emerging AI-based creative tools to enhance production speed, concept testing, and personalization.

About you:

Experience in digital, graphic or creative design roles, ideally within a Marketing team.

Expertise in Adobe Creative Suite (Photoshop, After Effects, Premiere Pro), Figma, and motion design.

Understanding of CRO design principles, visual hierarchy, and ad psychology.

Strong familiarity with data-driven creative testing (A/B testing, creative performance analytics).

Excellent communication and collaboration skills.