Copywriter Intern

About Apna:

Founded in 2019 we are one of India’s fastest-growing job platforms! Since the last 5 years we’ve been at the forefront of revolutionizing the job market, with over 60 million+ users Pan India across 900+ cities with 700,000+ employers trusting us, we have facilitated over 45 crore interviews till date. 

Mission:
Help us fulfill half a billion employment dreams and transform the future of work in India!

Role Overview:
As a Creative Copywriter Intern at Apna, you will play a pivotal role in crafting content that doesn’t just communicate, but inspires, engages, and converts. You will collaborate with cross-functional teams, create innovative copies, and be a driving force behind Apna’s mission and vision. Whether it’s through social media, video scripts, CLM or performance marketing, your content will help shape Apna’s voice across platforms.

At Apna, we don’t just hire anyone, we hire the best. If you have the passion to work with brilliant minds and the drive to push boundaries, this internship will give you the chance to work under some of the most innovative professionals in the industry. We are an AI & data-driven company, and we are looking for someone who shares our enthusiasm for technology and creativity. This is your opportunity to be part of something big, with limitless learning and growth potential.

Title: Creative Copywriter Intern

Requirement: 2

Location: Bangalore (Work from Office - Domlur)

Duration: 6 months

Stipend: 20-25k

Requirements

Key Responsibilities & Expectations:

• Creative Storytelling: Bring fresh ideas to briefs with a strong sense of storytelling, structure, and audience empathy.
• Social Copywriting: Write engaging, platform-specific copy for LinkedIn, Instagram, Twitter, YouTube, and more catering to both job seekers and employers.
• Video Scripting: Develop persuasive scripts for brand films, product explainers, influencer videos, and testimonial content.
• Performance Marketing and CLM: Create high-performing copy for performance marketing campaigns, landing pages, banners, CRM, WhatsApp, and emailers.
• Influencer Narratives: Ideate and craft compelling influencer marketing narratives, including post copy, storyline hooks, and campaign concepts.
• Pop Culture Savvy: Incorporate relevant pop culture references into content to ensure it resonates with our target audience and remains contemporary.
• Thought Leadership: Write authored articles, press releases, and listicles to position Apna as a thought leader in hiring, AI, and upskilling.
• Presentation Creation: Help create visually compelling and well-structured presentations for marketing strategies, campaigns, and brand communications. Should be well proficient in making visually appealing Canva and google presentations out of basic contexts.
• AI Tools Usage: Use AI tools for ideation, drafting, editing, or optimizing content workflows.
• Collaboration: Work closely with marketing, design, and product teams to execute campaigns that drive user engagement and brand awareness.
• Trend Tracking: Stay updated on digital trends, audience behavior, platform formats, and cultural moments to inform creative strategy.

Qualification:

• Education: Currently pursuing or recently completed a degree in Marketing, Communications, Media, or a related field..
• Creative Expertise: Strong portfolio showcasing your ability to create engaging, high-impact content across various platforms and formats.
• Mastery of Language: Excellent command of English & Hindi, with the ability to craft clear and engaging copy. Proficiency in other regional languages is a plus.
• Innovative Thinker: Ability to generate fresh ideas and creative concepts that resonate with our target audience.
• Collaboration: Strong interpersonal skills with a proven ability to work effectively within a team environment.

What We Offer:

- A chance to work at a fast-growing company with an ambitious vision to create a meaningful impact across India’s workforce.

- A collaborative and creative environment where you can bring your ideas to life.

- Competitive stipend and benefits.

- Learning and development opportunities.

Qualifications: