We are seeking a Content Marketing Manager to join an early-stage AI healthcare startup. You will be a key contributor to the content creation strategy, focusing on developing engaging video content, social media assets, and marketing copy to reach medical professionals.
Monday through Friday, 9am to 6pm EST
Duties and Responsibilities
- Develop and execute a content marketing strategy targeting healthcare professionals (doctors, PAs, MDs, DOs).
- Produce 5-8 creative assets weekly, including short-form videos, written content, and visual assets for social media and ads.
- Manage content creation from concept to delivery, ensuring high quality and alignment with goals.
- Source, coordinate, and manage freelancers and content creators for video and other content.
- Design and oversee UGC briefs, collaborating with creators for healthcare-specific content.
- Create content for platforms like TikTok, YouTube, Instagram, and LinkedIn.
- Generate ad-ready assets for paid campaigns on Meta, Instagram, and TikTok.
- Track content performance and optimize based on engagement metrics.
- Work closely with the founding team to ensure content aligns with product messaging and company objectives.
Requirements
- Experience in healthcare/medical marketing and knowledge of medical terminology.
- Proven content marketing and UGC creation experience with demonstrated results.
- Strong video content skills: planning, scripting, coordinating, and editing.
- Familiar with video editing tools and platforms like Canva, Figma, and G-Suite.
- Experience managing freelancers and coordinating with UGC creators.
- Strong project management and ability to deliver consistent social media content.
- B2C marketing experience targeting professionals.
- Excellent communication skills and ability to thrive in fast-paced startup environments.
Personal Attributes
- Bias toward action with quick implementation cycles
- Highly communicative and collaborative
- Proactive problem-solver
- Ability to work independently with minimal direction
- Comfortable in an early-stage startup environment
- Positive, ambitious, and goal-oriented
Benefits
Hireframe provides nearshore and offshore staffing solutions, operating as a remote-first organization with team members located in the United States, Mexico, and the Philippines. Our robust benefits package includes:
- Permanent remote work flexibility
- Paid Time Off
- Health Maintenance Organization (HMO) coverage
- Annual performance bonuses
- Dedicated coaches offer an extra channel of support and skill-building
- Opportunities for professional growth
At Hireframe, we cultivate a supportive environment that fosters professional development and success, ensuring our team members thrive in their careers.