Content Marketer, SEO

About Animalz

Animalz is a content marketing agency that partners with B2B SaaS companies, venture capital firms, and other tech organizations to drive long-term, sustainable growth through high-quality content.

Our fully remote team of strategists and content marketers delivers content strategies tailored to each customer’s goals and context. We pride ourselves on our deep interest and understanding of software products and audiences, our commitment to thought leadership, and our relentless pursuit of mastering our craft.

Our customers include industry leaders like Amplitude, Ramp, and Wistia, as well as high-growth early-stage startups.

About the Role

As a Content Marketer on our SEO team, you’ll write and optimize content for a portfolio of B2B technology customers. You’ll work closely with your Head of Content and Associate Head of Content, who will provide strategy direction, training, and regular feedback as you grow.

This is primarily a writing role. You’ll create SEO-focused content (both new articles and refreshes) that drives organic visibility and supports our customers’ business goals. You’ll also join customer calls (alongside senior team members), learn to interpret performance data, and contribute to maintaining quality standards across your accounts.

What You’ll Do

• Write SEO content (blogs, guides, landing pages) that aligns with customer strategy and search intent
• Investigate why existing content isn't performing and recommend improvements based on technical SEO factors, competitive gaps, and content quality.
• Refresh and optimize existing content to improve search rankings and engagement
• Manage content for approximately 3 customer accounts, maintaining quality and meeting deadlines
• Attend customer calls with your Head of Content or Associate Head of Content
• Learn to create performance reports and communicate results to customers
• Occasionally review freelancer work on your accounts to ensure it meets quality standards
• Collaborate with design on graphics and visuals for your content
• Contribute to team knowledge-sharing and internal initiatives

What We’re Looking For

• 2–4 years of experience in content marketing, preferably in B2B SaaS or an agency setting
• Strong writing and editing skills with solid SEO knowledge (keyword research, on-page optimization, and the ability to analyze why content isn't ranking)
• Familiarity with content and analytics tools (e.g., Google Analytics, Ahrefs, Clearscope)
• Familiarity with AI tools (e.g., ChatGPT, Claude) and ability to use them to support, not replace, quality writing
• Technical curiosity: genuine interest in learning how software products work so you can write about them clearly
• Reliability: you deliver quality work on time, even when juggling multiple projects
• Coachability: you’re open to feedback and eager to develop your craft
• Strong communication and remote collaboration skills

Our Values

At Animalz, our values guide how we show up for our customers, our teammates, and the content we create.

• Value Over Vanity: We measure success in customer impact, not surface-level praise.
• Two Steps Ahead: We’re proactive and strategic, solving problems before they become blockers.
• Power Source, Not Power Trip: We lead through service, energizing teammates and customers.
• Pursue Mastery: We’re always learning, evolving, and testing new approaches.
• Left Brain, Right Brain, Robot Brain: Our best work blends creativity, analysis, and smart use of AI.
• In the Arena: We experiment boldly and stay immersed in our customers’ industries.

Your First 90 Days

Days 1–30: Learn & Integrate

• Complete onboarding and learn our tools, processes, and editorial standards
• Deep dive into your assigned customer accounts with guidance from your HoC
• Create your first content deliverables with regular feedback and review
• Build relationships with your team

Days 31–60: Execute & Grow

• Take on writing responsibilities for 2–3 accounts
• Join customer calls alongside your HoC or AHoC
• Begin learning performance reporting with support
• Contribute to team meetings and discussions

Days 61–90: Own & Contribute

• Own writing for approximately 3 accounts with increasing independence
• Demonstrate consistent quality and on-time delivery
• Participate more actively in customer communication
• Share learnings and contribute to team improvement

Working Arrangements

Location: Fully remote, anywhere in the world

Timezone Requirements: At least 4 hours of overlap with US timezones (EST/PST) to collaborate effectively with our team and customers

Compensation & Benefits

Salary Range: $60,000 – $70,000 USD annually

Placement within the range is based on experience, skills, and demonstrated impact in previous content marketing roles.

• Unlimited PTO policy
• Flexible working schedule
• Technology Budget
• Learning Budget 
• Health & Wellness Stipend
• Team Lunch Stipend 
• Health & vision insurance (US only)
• 401(k) retirement plan (US only)

Diversity, Equity & Inclusion

At Animalz, we believe diverse perspectives make us stronger. We’re committed to building an inclusive workplace where people of all backgrounds, experiences, and identities can thrive. We particularly encourage applications from historically underrepresented groups in tech and marketing.

Equal Opportunity

Animalz is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

We’re excited to meet you!