Concept Validation Media Buyer

IMPACT BRANDS is a leading contributor to the health and wellness industry. With a journey from 5 to over 400 colleagues, and the expansion to a diverse family of 7+ brands (PureHealth Research, Nation Health MD, Pureance, Trumeta, PetMade, VitalPeak, Nature's Blast). We are dedicated to helping improve the lives of people all over the world.

At IMPACT BRANDS, we embrace remote work culture and cherish open-mindedness, high energy, and adaptability qualities that are essential in our dynamic environment. We prioritize the growth of every team member, regardless of their location, offering advancement from intern to leadership roles.

IMPACT BRANDS has already positively impacted the lives of 3 million people worldwide.  Join us as a remote Concept Validation Media Buyer and let’s impact billions together!

Our Treats:

• Remote work. Whether it's your home office, a cozy cafe, or a scenic spot across the globe, you have the autonomy to choose your workspace.

• Home office budget. A home office allowance and the possibility to choose between a MacBook or a Windows-based workstation.

• Health and wellness budget. We value your well-being - investment in your health is not just encouraged but actively supported.

• More free time. Enjoy 25+ Working Days of Holidays to recharge and relax from work.

• Volunteering. Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact.

• Personal development opportunities. Improve yourself through training online or conferences worldwide - Miami, Las Vegas, Dubai, Bangkok, etc.

• Professional growth. Exceptional performance is recognized and rewarded, offering opportunities for career advancement based on your contributions to our success.

• Achievement Bonus. We celebrate our company's successes by offering an annual bonus.

• Our company products. Get exclusive access to our health and wellness products.

• Flatwork culture. The chance to influence the company right from the start.

• Team spirit. Enjoy regular team-building activities and engaging online events.

• A whole bunch of other benefits (Welcome Package, etc).

Bits of your job:

• Plan and run growth experiments to improve key business results (sign-ups, conversions, retention, revenue).

• Create hypotheses and define what success looks like before launching each experiment.

• Work closely with Marketing, Product, Design, and Engineering to launch and manage A/B tests.

• Track experiment performance and analyze results to understand what worked and why.

• Turn insights into clear recommendations and next actions (scale, iterate, or stop).

• Build and maintain a structured experimentation roadmap and prioritize tests based on impact.

• Document experiment learnings and share updates with relevant teams.

• Continuously look for opportunities to optimize customer journeys and conversion funnels.

• Other assigned tasks.

Requirements

Key expectations:

• Higher education in Marketing, Business, Economics, Data Analytics, or a related field.

• 1–3+ years of experience in growth, performance marketing, media buying, CRO, product analytics, or experimentation-focused roles (internship experience can also be considered).

• Understanding and practical knowledge about media buying, platforms and strategies.

• Strong understanding of growth funnels and experimentation basics (hypotheses, A/B testing, metrics, iteration).

• Ability to analyze performance data and turn insights into clear next steps and recommendations.

• Hands-on experience with analytics tools (e.g., GA4, Amplitude/Mixpanel, Looker, Tableau) and strong Excel/Google Sheets skills.

• Knowledge of key growth metrics (conversion rate, CAC, LTV, retention, activation, churn).

• Experience working with product and marketing teams to launch experiments across user journeys (landing pages, onboarding, pricing, messaging, campaigns).

• Strong ownership mindset: able to manage multiple experiments in parallel and deliver within deadlines.

• Comfortable communicating results to stakeholders and explaining decisions clearly.

• Curiosity, speed, and willingness to learn in a fast-moving growth environment.

Salary: 1300-1900 €/mon. net

Keep in mind that we are open to discuss a different salary based on your skills and competences.