*** DO NOT APPLY! THIS IS A TEST JOB POSTING
We are looking for a competent Communications Specialist also known as Public Relations (PR) Specialist to shape and protect our corporate image in ways that promote our business, values and mission. You’ll be responsible for maintaining media relations and collaborating with marketing teams in promotional activities.
We expect to see candidates who can impress us with their copywriting and presentation skills. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our
ideal candidate.
The goal of a communication specialist is to maintain positive public awareness of the company and its brand.
Communications Specialist
Responsibilities
- Draft press releases, pitches, case studies, white papers, and media summaries
- Build relationships with new media contacts and maintain relationships with existing contacts
- Planning events and public appearances for company executives and business leaders
- Manage media requests in a timely and professional manner
- Pitch story ideas and content to media
- Ensure all communication is cohesive with the brand image
- Track and analyze media coverage to inform future campaigns
- Measure PR program impacts using regular reporting
- Organize, schedule, and prepare key leaders for press interviews
- Prepare presentations and speeches and inform groups, executives, shareholders, and the general public about the latest updates
Communications Specialist
Requirements
- BSc/BA in PR, communications, journalism or relevant field
- Proven experience as public relations specialist or similar position
- Experience in project management and execution of PR campaigns and/or initiatives
- Experience in copywriting and editing
- Working knowledge of MS Office; photo and video-editing software is an asset
- Familiarity with social media platforms (Twitter, Facebook etc.)
- Excellent oral and written communication skills
- Must have innovative and strategic thinking skills
- Aptitude in presentation and public speaking
- A creative yet practical mind