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Moonshot

Campaigns Analyst (Social Media)

Kansas City , United States
full-time Remote

AI overview

Support the design and implementation of social media campaigns aimed at individuals at risk of online harms, leveraging data and trends to enhance outreach effectiveness.

Moonshot is currently collecting applications for an analytical, creative, and detail-oriented Social Media Campaigns Analyst to support the design and implementation of individualized programs aiming to reach individuals at-risk of online harms - such as violent extremism, targeted violence, gender-based violence and information manipulation.

The Campaigns Analyst, under the oversight of a Campaigns Manager, will analyze social media trends and data, support the design, implementation and maintenance of advertising campaigns designed to reach target audiences and develop cross-platform pathways to connect those individuals with skilled mental and behavioral health providers. The ideal candidate will have a strong understanding of social media platforms and marketing. 

Your responsibilities will include:

  • Monitoring and analyzing social media trends, including engagement metrics and audience demographics.
  • Monitor and generate regular reports on campaign performance, highlighting key insights and opportunities for improvement. 
  • Coordinate with teams to develop ad creatives and messaging that resonates with target audiences.
  • Conduct keyword research and analysis to inform advertising strategies.
  • Use analytic tools to track and measure the effectiveness of campaigns and content. 
  • Collaborate with the intelligence insights team to incorporate emerging trends into strategies for outreach and engagement. 
  • Assist in the creation and optimization of digital advertising campaigns across various platforms including Google ads, YouTube ads, and alternative platforms. 

Requirements

Essential:

  • Bachelor’s degree in Marketing, Communications, Advertising, or related field.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Familiarity with a variety of social media platforms and social media analytic tools.
  • Basic understanding of digital advertising principles and platforms.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively in a multidisciplinary team environment. 
  • Demonstrable ability to work under pressure, taking action and getting things done, both in managing your own workload and that of others.
  • Inquisitiveness and adaptability, particularly in relation to new technology and the use of social media for research.
  • Excellent written, verbal and interpersonal communication skills.
  • Commitment to Moonshot’s mission.
  • Candidates will be expected to undertake any relevant security clearance procedures per the needs of clients.
  • In addition, we require and will check on candidates' eligibility to work in the US. Candidates will be expected to undertake and pass any relevant security clearance procedures per clients' needs. 

Desirable:

  • Knowledge and understanding of SEO/SEM.
  • Advanced analysis of a wide range of traditional and non-traditional digital platforms and / or professional experience in open-source research, OSINT methods, or threat risk analysis.
  • Subject matter knowledge in one of the following areas: violent extremism, hate crimes, human trafficking.
  • Demonstrable experience with digital marketing on nontraditional and emerging media and social media platforms.
  • Fluency in languages other than English.

Benefits

Benefits ​package:​

  • 15 days paid vacation leave, plus Federal holidays and 1 day additional paid leave for Native American Heritage Day.
  • Full private healthcare package, including coverage for partners and children.
  • Dental & Vision Insurance.
  • Life & Disability Insurance.
  • 24/7 access to free counseling via our Employee Assistance Program.
  • 3% matched 401k contributions.
  • Generous maternity and paternity leave: 26 weeks paid maternity leave, 8 weeks paid paternity leave.
  • All permanent employees are granted share options upon employment.

Salary: $50,000 - $70,000 depending on skills and experience.

Perks & Benefits Extracted with AI

  • Equity Compensation: All permanent employees are granted share options upon employment.
  • Health Insurance: Dental & Vision Insurance.
  • Other Benefit: 3% matched 401k contributions.
  • Paid Parental Leave: Generous maternity and paternity leave: 26 weeks paid maternity leave, 8 weeks paid paternity leave.
  • Paid Time Off: 15 days paid vacation leave, plus Federal holidays and 1 day additional paid leave for Native American Heritage Day.
Moonshot

About Moonshot:Moonshot is a social enterprise which specialises in disrupting and reducing online harms across the globe. We currently operate in more than 28 countries across different forms of violent extremism, disinformation, and other public safety issues, such as gender-based violence. We use data-proven techniques to ensure our clients respond effectively, and our work ranges from targeted intervention programmes, software development and digital capacity building, to leading global counter-messaging campaigns, and monitoring and evaluation. We do this through: Finding new ways to reach individuals at risk of involvement in violent extremism and other forms of violence. Working across different violent extremist ideologies and public safety issues. Collaborating with partners and working for clients including governments, NGOs and private sector organisations from across the globe. Building a multifaceted team with a diversity of backgrounds, both professional and academic, including international development, policing, communications, psychology, data science and software engineering. Investing in the research and development of new technologies and methodologies to counter extremism, misinformation, and other public safety issues. We particularly welcome applications from Black, Asian and minority ethnic, Disabled and LGBTQIA+ candidates who are currently underrepresented in our workforce. We know a diverse workforce will enable us to understand drivers behind violent extremism and online harms in an in-depth way and do better work to counter them.Working at Moonshot:We’re growing quickly, have big ambitions, and high expectations of our staff. Our dedication to finding effective responses and leading innovation means that our work environment is fast-paced, dynamic and creative. We match this by offering our staff access to a range of learning and development options, scope to advance personal subject-matter expertise, and opportunities for career progression.Our staff say they value: Our shared sense of purpose: working as a team to find new solutions to global challenges. Personal development opportunities: a chance to learn new things and get even better at what you already do. Our ideas-driven culture: opportunities to work with creativity and autonomy whatever your position in our organisation. The diversity of thought: working with staff from a wide range of personal and professional backgrounds. Open and collaborative working: being part of a team who support each other to achieve great results. InclusivityMoonshot values the diversity of our team, and is committed to ensuring our workplace is inclusive. We are determined to ensure that our applicants and employees receive no less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race. We recognise that our staff have different requirements based on their circumstances, and we are committed to providing a workplace that caters for these, including flexible working time to allow for caring responsibilities and remote working arrangements and work space adjustments to accommodate people with disabilities and other health conditions.

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Salary
$50,000 – $70,000 per year
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