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Zeta Global

Campaign Manager

Hyderabad , India

AI overview

Oversee end-to-end campaign management, utilizing innovative technologies and problem-solving skills to enhance client engagement and deliver measurable results.

Campaign Manager

Primary Job Responsibilities:       

The Campaign Manager will be responsible for the quality and delivery of a campaign for a client including tactical recommendations, campaign management, campaign development, QA and reporting calling on specialist roles when necessary (e.g. Creative). This is a role to work in a fast-paced technology support environment using innovative technologies while having the ability to work with enterprise clients face-to-face. Creative problem solving and troubleshooting skills will lead to success in this position and future advancement!

Role/Responsibilities: 

  • Gathering campaign requirements, timelines and finalizing briefing
  • Coordinate with cross functional team to drive email development
  • Managing the creative process if required
  • Analyze provided html assets and revise where necessary
  • Campaign configuration
  • Audience creation, management and data troubleshooting (not responsible for the data integrity - BSA)
  • Quality Assurance and testing of campaign
  • Campaign performance tracking & reporting
  • Management of campaigns and communications of time, scope, cost
  • Managing & maintaining campaign documentation
  • Client and internal training on campaign process, platform tools & custom applications
  • Campaign/trigger monitoring & issue resolution management
  • Internal & external training of platform, tools & custom applications
  • Day to day support of specific platform & custom applications for self-deployment clients
  • Beta testing Product features and upgrades
  • Active participation in internal and external calls to understand upcoming projects or campaigns. 

Experience: 

  • 2+ years related full-time experience in customer support or client services environment
  • Must have strong understanding of customer service standards
  • Must have strong critical thinking skills
  • Working knowledge of HTML/CSS
  • Working knowledge on the relational database structure (primary and unique keys, sister table joins)
  • Self-starter who requires minimum supervision
  • Strong written and oral communication skills
  • Must have the ability to multi-task and prioritize work independently
  • Familiarity with project management methodologies; understanding of scope, requirement gathering, dependencies, and scheduling work
  • Must have a high attention to detail with the ability to produce flawless work in rapid succession
  • Must possess effective communication skills when speaking to technical and non-technical.

Not required but a plus:

 Zeta Global

Zeta Global provides an AI-powered marketing cloud that enables enterprises to acquire, grow, and retain customers through precision marketing, leveraging data science, advanced analytics, and machine learning to create optimized customer experiences.

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