Campaign Manager

AI overview

Manage campaign strategies and performance metrics for client satisfaction while utilizing advanced digital marketing tools and collaboration with cross-functional teams.

The Role

The Campaign Manager at Unlock ensures successful campaign design, development, execution, and management. This role manages campaign strategy, buildout, maintenance, reporting and optimization. The Campaign Manager also crafts and presents success measurement stories to clients. The role requires continuous growth, adherence to benchmarks and maintenance of technical skills.


What You’ll Do

Campaign Management

  • Collaborate with Client Experience leads and the client to develop Performance Marketing strategies.
  • Work closely with Digital Specialists to design and construct Performance Marketing campaigns.
  • Manage day-to-day campaign operations and use our tools to provide real time information and status updates to the larger client team.
  • Collaborate with the Implementation team on call and web form tracking (conversion pixel installation and troubleshooting).
  • Launch campaigns in a timely and accurate manner.
  • Monitor campaign performance against client goals and proactively address any issues impacting performance.


Success Measurement

  • Craft success measurement narrative, ensuring campaign success data tells a story.
  • Recommend strategic and tactical adjustments to achieve client goals.
  • Deliver accurate and timely performance reports to be shared with clients.
  • Attend monthly success measurement calls, collaborating with the Client Lead, strategy team and Pod Director as necessary to provide insights and recommendations for improved performance.
  • Identify both business and platform trends, recommending adjustments to both campaigns and strategies to ensure client success.


Ideal Qualifications

  • 2-3 years of digital marketing experience including SEM, display, YouTube, social media marketing and SEO
  • Proficiency in Google Ads and Meta platforms
  • Google Ads Certifications in SEM, Mobile, Video and Display
  • Experience with Google Ads Editor and Facebook Power Editor
  • Mastery of Microsoft Excel
  • Ability to work independently 
  • Strong analytical and logical skills


Nice to Have

  • Experience with Google Tag Manager and pixel implementation
  • Healthcare experience
  • Facebook Blueprint Certification


Perks and Benefits

  • Competitive Salary Range
  • Health, Dental and Vision benefit packages to fit all types of lifestyle
  • Life, Short and Long Term Disability Insurance paid 100% by the company
  • FSA / HSA Options
  • 401(K) with a generous company match program
  • Flexible Paid Time Off (aka- unlimited)
  • Paid Parental Leave
  • Hybrid and Remote work schedules available
  • Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice)
  • Employee Referral Bonus

 

Equality Opportunity Employer Statement

Unlock, and its affiliate companies, is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to an applicant's race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

About Us:

Unlock Health is a full-service marketing communication agency, grounded in technology, built for healthcare - and integrated with a managed care consultancy with deep revenue strategy expertise. We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins. We help our clients do everything from patient acquisition and brand building, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward.

Perks & Benefits Extracted with AI

  • Health Insurance: Health, Dental and Vision benefit packages to fit all types of lifestyle
  • Other Benefit: Employee Referral Bonus
  • Paid Parental Leave: Paid Parental Leave
  • Paid Time Off: Flexible Paid Time Off (aka- unlimited)
  • Remote-Friendly: Hybrid and Remote work schedules available

  Unlock Health breaks down the walls that healthcare providers have lived with for decades. We connect the dots across managed care and marketing so that providers can realize their missions and patients can get the right care. We've brought together the top healthcare marketing organizations to make this vision a reality, with a team of experts in managed care, technology, and ROI design.   Fraud Alert!   Beware of scammers!   Unlock will never request payment to process documents, refer you to a third party for handling applications, or ask for any fees. Unlock processes all applications through our Applicant Tracking System (ATS), Greenhouse. If someone contacts you claiming they can offer employment with Unlock in exchange for money, do not engage. Protect yourself by not sending funds to anyone making such claims. If you suspect a fraudulent offer, please contact the talent team directly at <[email protected]>. Unlock takes these matters seriously and is working closely with the proper authorities to handle these incidents.   Helpful tips: Our careers page is: https://job-boards.greenhouse.io/unlockhealth Our LinkedIn page is: https://www.linkedin.com/company/gounlock/ We only receive applications through Greenhouse. If someone is directing you to fill out an application that is not in Greenhouse, it is likely illegitimate  All company email addresses end in "@unlockhealthnow.com" - if you receive an email from someone at a different domain claiming to work for Unlock, it is likely spam We will never ask for payment throughout the application or onboarding process We will never request I-9 information (such as a copy of your passport or birth certificate) or bank details in a job application

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