Campaign Manager

SEON is the leading fraud prevention system of record, catching fraud before it happens at any point across the customer journey. Trusted by over 5,000 global companies, we combine your company’s data with our proprietary real-time signals to deliver actionable fraud insights tailored to your business outcomes. We deliver the fastest time to value in the market through a single API call, enabling quick and seamless onboarding and integration. By analyzing billions of transactions, we’ve prevented $200 billion in fraudulent activities, showcasing why the world’s most innovative companies choose SEON.

We are seeking a talented Campaign Marketing Manager with strong commercial acumen and GTM experience to work in Austin. You will work closely with our EMEA Regional Marketing Manager to communicate and validate target accounts, providing input on planning and priorities. You will also collaborate with our regional sales, field and digital teams to provide support and ensure GTM readiness.

This role offers flexibility and can be based in Austin with a hybrid schedule. 

Please note that during the holiday period we will be slower to respond to applications and you may not hear from us till the new year. 

WHAT YOU’LL DO:

• Drive innovative and creative vertical and persona-based marketing campaigns
• Be the primary contact across revenue teams to organize and project manage our multi-channel, cross-departmental campaign GTM.
• Lead the campaign ideation and execution process, collaborating with product, regional marketing, sales and all arms of the demand marketing-focused teams.
• Deliver campaign briefings to regional sales teams, working closely with the regional marketing resources.
• Develop sales plays with regional marketing teams and operations to develop repeatable playbooks, valuable outreach assets, and data dashboards. 
• Work closely with our Sales and BDR leaders to develop, implement and deliver a unified outreach strategy.
• Become an expert in SEONs ICPs, leaning on our Product Marketing Managers and Sales team to help build credible demand creation and capture programs. 
• Translate data into understandable narratives and meaningful insights for knowledge sharing and optimization.
• Work with marketing leadership and cross-marketing leads to develop, maintain and own comms and campaign calendars.
• Optimise campaigns post-launch, communicating results and learnings based on performance.

WHAT YOU’ll BRING:

•  Ability to translate prospect buying journey into a multi-phase campaign that captures the attention of in-market buyers wherever they are (awareness, consideration, decision)
• Experience collaborating across PR, content, product marketing, and product teams to repurpose regional content for all buyer journey stages.
• Superior project management skills with the ability to orchestrate marketing efforts to build our one-to-many strategy and programs
• Familiarity with CRM data, reporting cadences and optimization cycles
• Understanding of business & funnel metrics and the impact of strategy on revenue-based marketing
• Demonstrated experience and empathy for the sales function and understanding of how campaigns support the pipeline, bookings and revenue goals
• Excellent communication skills and the ability to maintain relationships with internal stakeholders
• 5 years + of experience building strategic multi-channel campaigns, generating demand and contributing to the sales pipeline.
• Understanding of the SaaS demand generation engine across Marketing, Sales and Operations
• Strong project management & organizational skills for cross-functional communication
• Competent & comfortable with working within CRM systems like HubSpot & SFDC
• An individual that will embrace our culture for collaboration and shared commitment to excellence