What You’ll Do:
- Event Meeting Setting (Pre-event + Onsite)
- Build target account and contact lists for each event (ICP-based).
- Run pre-event outreach to book meetings for AEs (and/or for yourself to qualify first).
- Coordinate calendars, meeting logistics, and clear success criteria for each meeting.
- Support event execution as needed (lead capture, meeting notes, routing follow-ups).
- Event Lead Follow-up (Post-event, SLA-driven)
- Own end-to-end follow-up for event leads: triage → qualify → book next step → handoff.
- Execute timely follow-up (same-day / 24–48h) with structured messaging and multi-touch sequences.
- Maintain tight collaboration with AEs to ensure smooth handoffs and coverage.
- Sequencing (Email-first + LinkedIn + Calling)
- Create and run outbound campaigns primarily via cold email, supported by LinkedIn touches and calling.
- Personalize at scale (smart personalization, not spammy token swaps).
- Drive measurable outcomes: meeting volume, show rate, SQL conversion, pipeline influenced.
- Lead Sourcing, Enrichment, and Qualification (Technical + Analytical)
- Build and qualify lead lists using tools like Instantly and enrichment/list-building platforms such as Clay (preferred).
- Enrich and validate data: firmographics, technographics, role relevance, trigger/context signals.
- Maintain campaign health: segmentation, A/B testing, reply handling, suppression lists, and deliverability basics.
- Qualification depth depends on segment and is aligned with AE expectations (handoff criteria, success criteria, and the required context for a high-quality first AE meeting).
- CRM Hygiene, Reporting, and Handoffs
- Keep Hubspot CRM updated (activities, outcomes, lead status, meeting notes, next steps).
- Track performance by event and by channel (email/LinkedIn/call), identify what converts, and iterate.
- Align routing rules and SLAs with RevOps (e.g., what becomes an SQL, when to hand off, how to tag event source).
- Compliance & Data Handling
- Ensure prospecting and follow-up comply with GDPR, consent rules, and best practices for professional outreach.
What We’re Looking For:
- 3-5+ years experience as a BDR/SDR (or similar), with clear proof of outbound performance.
- Event experience required: pre-booking meetings for events and executing structured post-event follow-up.
- Strong execution across:
- Cold email (sequence design, deliverability awareness, reply handling)
- Cold calling (confidence, objection handling, follow-up discipline)
- LinkedIn outreach (Sales Navigator + automation workflows)
- Hands-on experience with automation and outbound tooling, ideally including:
- Instantly (or comparable outbound sequencing platform)
- Clay (preferred) for list building/enrichment and lead qualification workflows
- LinkedIn automation tools (e.g., HeyReach/Dripify/Expandi or comparable tool-agnostic, skill-focused)
- Comfortable working in a metrics-driven environment (targets, conversion rates, pipeline impact).
- Strong written and spoken English.
Personal Skills That Matter in This Role:
- High follow-through and operational discipline (especially around event SLAs).
- Strong judgment on lead quality (knows when to push, nurture, or disqualify).
- Clear communicator across teams (Marketing, Events, Sales, RevOps).
- Curious, coachable, and able to iterate quickly based on performance data.
Nice to Have:
- Exposure to Inference/AI/cybersecurity/CDN/edge/cloud/infra topics.
- Experience selling into hosting/ISPs, gaming infrastructure, SaaS, fintech, or ecommerce.
- HubSpot experience (or comparable CRM), including lead statuses, sequences, tasks, and reporting.
- Familiarity with data quality processes (deduping, verification, enrichment logic).
Benefits
At Gcore, we want you to do your best work and enjoy the journey. Our benefits are designed to support your growth, well-being, and life beyond work:
- Competitive compensation
- Flexible working hours and hybrid or remote options, depending on your role
- Work from anywhere in the world for up to 45 days per year
- Private medical insurance for you and your family*
- Extra paid vacation and sick leave days*
- Support for life’s important moments and celebrations
- Language courses to help you connect and grow
- Modern, welcoming offices with snacks, drinks, and entertainment*
- Team sports and social activities*
*Benefits may vary depending on your location.
Equal Opportunity Employer
We provide equal opportunity to all applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity, gender expression, national origin, disability, or any other legally protected characteristics.
