Business Development Manager (Programmatic)

AI overview

Focus on market analysis, targeted prospecting, and closing deals with new supply partners while managing negotiations and onboarding processes effectively.

MGID is a global native advertising platform that helps brands reach unique local audiences at scale. At MGID, we empower brands and publishers to collaborate transparently through our privacy-first targeting technology. This enables advertisers to drive performance and awareness while allowing publishers to retain and monetize their audiences. Today, we’re creating innovative technologies, and with your help, we aim to reach even greater heights.

As a Business Development Manager, you will focus on market analysis, targeted prospecting, and closing deals with new supply partners. You will identify relevant opportunities for our Native, API, Header Bidding/Prebid projects, pitch our value proposition, and manage the negotiation process up to the contract signing, ensuring a smooth handover to the onboarding by AdOps teams.

What You’ll Do:

  • Systematically map the market to identify suppliers that match the business and technical requirements of our API, Native, and HB projects

  • Initiate selective, high-quality contact with potential partners; present our technical capabilities and business value effectively

  • Lead the communication process, negotiate commercial terms, and secure the signing of the partnership agreement

  • Ensure a seamless transfer of the signed partner to the Account Manager and Technical teams for onboarding and integration

  • Maintain accurate data and activity tracking in HubSpot CRM

  • Work closely with the BDM Lead to ensure targeted supply sources align with the department’s broader strategy

Requirements

Who You Are:

  • 2-3+ years of experience in digital advertising, with a focus on business development, lead generation, and partner acquisition

  • Solid understanding of the digital advertising landscape, specifically regarding traffic sources, ad formats, integration types (Native, API, Header Bidding/Prebid, RTB)

  • Proven ability to conduct deep market research to identify valid opportunities and traffic sources

  • Ability to identify the right decision-makers and tailor pitches to specific potential partners

  • Proven track record of moving opportunities from initial contact to contract negotiation and signing

  • Strong understanding of market dynamics and the ability to adapt strategies to changing industry trends

  • Advanced English, Fluent Ukrainian

Will be a plus:

  • Existing network of contacts within Supply-Side platforms, Ad Networks, Native Traffic sources

  • Experience with OpenRTB standards and Prebid environments

  • Additional language skills

At MGID, we thrive on innovation, collaboration, and a passion for AdTech. Our culture is built on openness, transparency, and a shared drive for excellence. We empower our teams to take bold steps, embrace challenges, and grow together in a dynamic, people-first environment. Here, your ideas matter, your contributions are valued, and your potential has no limits. Join us and shape the future of digital advertising!

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