Overview
Our client is an emerging cryptocurrency exchange platform committed to revolutionizing digital asset trading through innovative solutions and strategic partnerships. They are seeking an experienced Business Development Manager to drive growth through strategic partnerships with Key Opinion Leaders (KOLs) in the cryptocurrency space. This role focuses on building and maintaining relationships with influential figures in the crypto community to enhance our market presence and user acquisition.
What You Will Do
Identify and engage with potential KOLs, crypto influencers, and thought leaders in the cryptocurrency space
Develop and execute comprehensive KOL partnership strategies to drive platform adoption
Negotiate and manage partnership agreements with influencers and content creators
Create and maintain a database of KOL relationships and track partnership performance metrics
Coordinate with marketing team to align KOL activities with overall marketing strategy
Monitor industry trends and competitor activities in the KOL space
What You Will Need
Bachelor's degree in Business, Marketing, or related field
3+ years of experience in business development, preferably in cryptocurrency or fintech sectors
Proven track record of building and maintaining strategic partnerships
Strong understanding of cryptocurrency market, blockchain technology, and DeFi ecosystem
Excellent negotiation and relationship-building skills
Fluent in English; additional languages are a plus
