Business Developer, Software Bundles

About Green Man Gaming:

Green Man Gaming is an independent global leader in Distribution, Publishing, and Digital eCommerce services in the video game industry, connecting developers and gamers worldwide through a core belief that games are for everyone.

With a catalogue of over 10,000 games available in more than 195 countries, Green Man Gaming is the largest independent digital retailer worldwide outside of first party platforms. Trusted by more than 1,250 publishers, the company partners with leading gaming brands across PC and console.

Its publishing division offers a flexible model, enabling studios to retain full IP ownership while accessing targeted services such as funding, localisation, platform integration, and creative strategy. Its in-house marketing services leverage billions of first-party data points to deliver highly targeted, performance driven campaigns.

Green Man Gaming also provides a fully managed distribution service, enabling partners to increase incremental game sales through a global network of over 180 third-party storefronts.

Headquartered in the UK, GMG generates 90 percent of its revenue from international markets and has received more than 40 business and games industry awards.

Role Overview:

We are seeking a highly connected and driven business development professional to join our Bundle team, focused on accelerating the vertical's growth. This is an autonomous individual contributor role, requiring you to independently source content, negotiate complex deals, and deliver high-quality, exciting promotions for our customers.

You will be an ambitious, highly entrepreneurial, and extremely personable self-starter with deep content knowledge. You will be expected to build and maintain a comprehensive content pipeline for software bundles. A core responsibility will be driving revenue growth by executing successful promotions, rigorously analysing past bundle performance, and optimising content selection specifically for the PC audience.

As a key member of a cross-functional team, you will collaborate closely with internal stakeholders, including our Marketing and Operations teams, to design and deliver optimal promotions tailored for various audience segments.

Requirements

Key Responsibilities:

  • Content Sourcing & Pipeline Management: Independently identify, target, and engage with game developers and publishers to build and maintain a strong, diverse pipeline of Software Bundle content.
  • Deal Negotiation & Execution: Lead the full-cycle deal execution, including structuring commercial terms (e.g., revenue share, licensing terms) to ensure mutually beneficial and profitable partnerships for all Software Bundles.
  • Strategic Account Management: Own and nurture the Software Bundle relationships with key publishers, proactively identifying opportunities for incremental revenue and long-term partnership growth.
  • Cross-Functional Collaboration: Work closely with internal teams (Marketing, Operations, etc.) to collaboratively design the most compelling bundles, execute targeted marketing strategies, and ensure seamless, on-schedule launches.
  • Revenue Growth & Performance Analysis: Drive growth through the successful launch and execution of your bundles. Conduct in-depth analysis of past performance and market trends to deliver the best selection of content for maximum success.

You Have:

  • 3+ years of progressive experience in business development, content acquisition, or strategic partnerships, preferably within the software or digital entertainment industry.
  • Demonstrated success in driving business growth, negotiating, and closing complex content or partnership deals.
  • Strong existing relationships with developers and publishers in the software industry.
  • Proven ability to work effectively in a remote environment with minimal supervision, successfully managing multiple complex deal cycles simultaneously.
  • Exceptional written and verbal communication skills, with the ability to create compelling pitch decks, presentations, and partnership proposals.
  • Proficiency in using data, metrics, and performance analysis to inform decision-making and content strategy.

Benefits

We Have:

  • Flexible working
  • 22 days paid holiday per year (excl. Bank Holidays) increased with the length of service
  • 1 month sabbatical leave following 3 years of employment and 2 months after 6 years
  • Company Share Option Plan
  • 50% game discount for employees
  • Pension Scheme
  • Company Days & Social Events
  • Discounts and many other perks

About Green Man GamingGreen Man Gaming is a multi-award-winning global retailer, publisher, and technology business in the video games industry. Working with the world’s leading gaming brands, Green Man Gaming sells games to millions of customers across 195 countries via its market-leading eCommerce platform. Green Man Gaming’s Publishing division offers more choice to independent studios as they navigate their route to market. The Digital Partners Program enables developers to opt for a mixture of publishing services, providing more flexibility to access the expertise and channels they require. Green Man Gaming continues to expand, increasing their service offering and reinforcing its footprint in global markets including LATAM, SE Asia & China.We are a fiercely independent force of nature. A company of freaks and geeks bonded by blood, sweat and tears. Worshipping at the altar of the gaming gods, we drink beer and hug dogs. Fuelled by an unhealthy obsession to bring the magic of games to everyone. We vanquish mediocrity and get stuff done. We spread the word of our belief to the world. Because life is better with games. We are rebels with a cause. We are Green Man Gaming.

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