Brand Marketing Manager

New York , United States
On-site

AI overview

Own and execute Dorsia's restaurant and partner marketing strategies, fostering long-term relationships and driving visibility and revenue for hospitality partners.

About Us

Dorsia is at the forefront of hospitality-tech innovation, redefining how the world gains access to the most in-demand restaurants, events, and experiences. By fusing cutting-edge technology with the art of luxury hospitality, we empower our members to secure impossible-to-get reservations while providing operators with unprecedented levels of control, visibility, and revenue optimization.

As a fast-growing startup backed by over $50M from top-tier investors including Index Ventures, along with strategic industry partners such as Major Food Group (Carbone, Torrisi, etc.), Groot Hospitality (Casadonna, Papi Steak, etc.), and Gracious Hospitality (COTE, Coqodaq, etc.), we are rapidly expanding our footprint and reshaping the global hospitality landscape with proven expertise. We’re adding exceptional talent to drive our next phase of growth, and that’s where you come in.

About the Role

The Brand Marketing Associate will own how Dorsia’s restaurant and hospitality partners are marketed across our ecosystem. This role builds repeatable frameworks for partner onboarding and launches, while acting as the connective tissue between partners, creative, product marketing, and lifecycle.

What You’ll Do

  • Own restaurant and partner marketing playbooks, including onboarding, launches, and ongoing features
  • Act as the primary marketing point of contact for hospitality partners
  • Manage partner marketing narratives, expectations, and long-term relationships
  • Own post-campaign recap decks and performance summaries for partners and internal stakeholders
  • Create creative briefs and coordinate asset development with internal and external creative teams
  • Maintain and own Dorsia’s cultural marketing calendar, including holidays, major cultural events, and hospitality-driven moments
  • Identify relevant cultural trends and collaborate with marketing leadership on brand activation and storytelling opportunities
  • Plan brand and partner marketing initiatives 30/60/90 days in advance to ensure proactive execution
  • Own brand hygiene and consistency across marketing surfaces, including email banners, campaign lockups, and partner-facing materials
  • Own and maintain the master marketing calendar across channels, campaigns, partners, and cultural moments.
  • Collaborate with Product Marketing on in-app merchandising priorities for partner and cultural campaigns
  • Partner with Lifecycle Marketing to ensure aligned and timely campaign distribution across channels
  • Define influencer and creator strategy in collaboration with Social Strategy, ensuring alignment with brand and cultural moments
  • Represent the Dorsia brand at select partner events, activations, and cultural moments to ensure strong brand presence and alignment
  • Identify member acquisition opportunities tied to cultural moments, partner activations, and major events
  • Partner with Product Marketing and Lifecycle Marketing to translate on-the-ground insights into GTM messaging and acquisition flows
  • Track performance and continuously refine partner and cultural marketing frameworks

The Winning Recipe

  • 4+ years of experience in brand, partner, or hospitality marketing
  • Strong organizational skills and attention to detail
  • Excellent taste and brand sensibility; experience in Luxury preferred
  • Comfortable working cross-functionally and with external partners
  • Passion for restaurants, culture, and hospitality

Compensation & Benefits:

  • Competitive salary tailored to your experience and the market
  • Equity
  • Flexible PTO
  • Medical, dental and vision insurance 
  • 401(k) 
  • FSA
  • Commuter benefits
  • Access to One Medical, Teladoc, Talkspace, Kindbody
  • In-office lunch 3 days a week 
  • Employee Dining Credits 

Compensation: 

New York Pay Range
$90,000$120,000 USD

Workplace Philosophy at Dorsia

At Dorsia, we believe that culture eats strategy. The best ideas in the world mean nothing without the right people around the table and the right chemistry between them. We are, unapologetically, a people-first organization. 

In-Person Matters

We’re creating once-in-a-lifetime experiences for the most discerning audience in the world. That doesn’t happen over Zoom. It happens through collisions: a spark across a desk, a kitchen-side conversation that unlocks a partnership, the energy of ideas felt, not typed. That’s why in-office culture is non-negotiable at Dorsia. 

Who We Hire

We don’t subscribe to check-the-box hiring. We hire for merit and mindset, which naturally creates a team with varied backgrounds. What unites us isn’t demographics, it’s a shared vision: to build the social operating system for the cultural vanguard.

Lifestyle Hours

We’re not a 9-to-5 company. Our lifestyle mirrors our members. Early flights, after-work events, and late-night sprints when the work demands it. But we love what we do, and we definitely love a good party.

High Performance Culture

Working at Dorsia isn’t for everyone—and that’s the point. Our culture is designed for builders, not passengers. We move fast, set ambitious standards, and expect people to rise to them. If you have the talent and the drive, this will be a ride to remember.

A Final Word

We’re building something special. It will take long hours and relentless effort. It’s not for everyone. For those with the metabolism, you’ll create something that changes how culture is lived. And that’s the kind of work worth your life’s energy.

Perks & Benefits Extracted with AI

  • Flexible Work Hours: Flexible PTO
  • Health Insurance: Medical, dental and vision insurance
  • Dining credits: Employee Dining Credits

Dorsia is a members-only platform with access to coveted reservations at the most in-demand restaurants in New York & The Hamptons, London, Miami, Los Angeles, San Francisco, the South of France, and Dubai. The process of restaurant discovery, booking, and payments is broken. We’re here to change that. We’re building frictionless technology that optimizes revenue for restaurants and experiences for members, and we’re on a mission to overhaul the culture and economy of the hospitality industry along the way. Unlike existing dining reservation systems, Dorsia leverages a unique supply and demand pricing model to offer hard-to-book reservations for a guaranteed minimum spend. For restaurants, we optimize revenue by providing a reliable customer base, reducing no-shows and cancellations, and unlocking access to actionable diner insights and marketing support. For our members, we remove the hassle & frustration of securing that perfect reservation.

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Salary
$90,000 – $120,000 per year
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