Brand Marketing Manager

New York , United States

AI overview

Shape the branding strategies for Dorsia's hospitality partners, managing marketing frameworks and collaborating across teams to enhance visibility and drive engagement.

About Us

Dorsia is at the forefront of hospitality-tech innovation, redefining how the world gains access to the most in-demand restaurants, events, and experiences. By fusing cutting-edge technology with the art of luxury hospitality, we empower our members to secure impossible-to-get reservations while providing operators with unprecedented levels of control, visibility, and revenue optimization.

As a fast-growing startup backed by over $50M from top-tier investors including Index Ventures, along with strategic industry partners such as Major Food Group (Carbone, Torrisi, etc.), Groot Hospitality (Casadonna, Papi Steak, etc.), and Gracious Hospitality (COTE, Coqodaq, etc.), we are rapidly expanding our footprint and reshaping the global hospitality landscape with proven expertise. We’re adding exceptional talent to drive our next phase of growth, and that’s where you come in.

About the Role

The Brand Marketing Associate will own how Dorsia’s restaurant and hospitality partners are marketed across our ecosystem. This role builds repeatable frameworks for partner onboarding and launches, while acting as the connective tissue between partners, creative, product marketing, and lifecycle.

What You’ll Do

  • Own restaurant and partner marketing playbooks, including onboarding, launches, and ongoing features
  • Act as the primary marketing point of contact for hospitality partners
  • Manage partner marketing narratives, expectations, and long-term relationships
  • Own post-campaign recap decks and performance summaries for partners and internal stakeholders
  • Create creative briefs and coordinate asset development with internal and external creative teams
  • Maintain and own Dorsia’s cultural marketing calendar, including holidays, major cultural events, and hospitality-driven moments
  • Identify relevant cultural trends and collaborate with marketing leadership on brand activation and storytelling opportunities
  • Plan brand and partner marketing initiatives 30/60/90 days in advance to ensure proactive execution
  • Own brand hygiene and consistency across marketing surfaces, including email banners, campaign lockups, and partner-facing materials
  • Own and maintain the master marketing calendar across channels, campaigns, partners, and cultural moments.
  • Collaborate with Product Marketing on in-app merchandising priorities for partner and cultural campaigns
  • Partner with Lifecycle Marketing to ensure aligned and timely campaign distribution across channels
  • Define influencer and creator strategy in collaboration with Social Strategy, ensuring alignment with brand and cultural moments
  • Represent the Dorsia brand at select partner events, activations, and cultural moments to ensure strong brand presence and alignment
  • Identify member acquisition opportunities tied to cultural moments, partner activations, and major events
  • Partner with Product Marketing and Lifecycle Marketing to translate on-the-ground insights into GTM messaging and acquisition flows
  • Track performance and continuously refine partner and cultural marketing frameworks

The Winning Recipe

  • 4+ years of experience in brand, partner, or hospitality marketing
  • Strong organizational skills and attention to detail
  • Excellent taste and brand sensibility; experience in Luxury preferred
  • Comfortable working cross-functionally and with external partners
  • Passion for restaurants, culture, and hospitality

Compensation & Benefits:

  • Competitive salary tailored to your experience and the market
  • Equity
  • Flexible PTO
  • Medical, dental and vision insurance 
  • 401(k) 
  • FSA
  • Commuter benefits
  • Access to One Medical, Teladoc, Talkspace, Kindbody
  • In-office lunch 3 days a week 
  • Employee Dining Credits 

Compensation: 

New York Pay Range
$90,000$120,000 USD

Our Core Values

Lead with hospitality. We respect the craft and precision that are intrinsic to the hospitality industry. We are a team diverse in background and thought, built to be the connective tissue between artists, chefs, diners, and members.

Mise en place. We are persistent in preparation, prioritization, and focus to anticipate our customers’ needs to create a powerful platform rooted in simplicity and elegance. And we know that details matter, which is why superior design is crucial to our brand ethos. Thoughtful design is baked into everything we do—our product, brand, creative, culture, and beyond. 

Go around the table—then commit. We know creativity takes feedback and iteration, and differing opinions can lead to healthy debate. While we encourage all voices to speak up and be heard, we are geared toward action and unify around the decision once it's made. Sometimes an individual idea or project may not be what’s best for the company, so don’t be afraid to kill your darlings. 

Our product is our signature dish. We are a product and marketing-led organization. Protecting our brand and vision needs to be top-of-mind with every move we make. 

Optimize turn times. We are creating beautifully-designed, tech-forward solutions to automate all sides of our business: for members, restaurants, and employees. And we’re laying a data-rich foundation to enable all stakeholders to make better decisions and enjoy the finer things in life.

Savor it. We eat slowly and celebrate the wins we share with those around the table. We’re in this for the long-haul, so enjoy the ride. 

Stay hungry. We can change the world or someone else will. We believe in a sense of urgency to keep pushing toward our goals. And there’s always room for dessert, because there’s always more to do.

Perks & Benefits Extracted with AI

  • Education Stipend: Employee Dining Credits
  • 4-Day Workweek: In-office lunch 3 days a week
  • Health Insurance: Medical, dental and vision insurance
  • Other Benefit: Commuter benefits

Dorsia is a members-only platform with access to coveted reservations at the most in-demand restaurants in New York & The Hamptons, London, Miami, Los Angeles, San Francisco, the South of France, and Dubai. The process of restaurant discovery, booking, and payments is broken. We’re here to change that. We’re building frictionless technology that optimizes revenue for restaurants and experiences for members, and we’re on a mission to overhaul the culture and economy of the hospitality industry along the way. Unlike existing dining reservation systems, Dorsia leverages a unique supply and demand pricing model to offer hard-to-book reservations for a guaranteed minimum spend. For restaurants, we optimize revenue by providing a reliable customer base, reducing no-shows and cancellations, and unlocking access to actionable diner insights and marketing support. For our members, we remove the hassle & frustration of securing that perfect reservation.

View all jobs
Salary
$90,000 – $120,000 per year
Ace your job interview

Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

Brand Marketing Manager Q&A's
Report this job
Apply for this job