As a Brand Marketing Manager, you will play a critical role in expanding our marketing message for our cutting-edge program, The Biograph Method, a pioneering diagnostic and wellness platform designed to unlock personalized insights and long-term wellness. You will work cross functionally across product, design, sales, and operations to implement impactful techniques to build brand awareness and expand our impact. The ideal candidate is data driven, creative and works collaboratively to get results.
WHAT YOU WILL DO:
- Effectively own and enhance brand marketing functions, including public relations, email marketing, content creation across organic social, influencer, the Biograph blog, partnerships and more
- Drive brand strategy and consistency across all efforts, ensuring the brand's message, voice, and visual identity adhere to our stated strategy and are consistent across all marketing materials, partners, advertising, etc.
- Manage marketing vendors in day to day efforts and ensure all partners stay aligned on brand goals, message and key initiatives
- Plan and launch integrated brand campaigns across digital, social, content, PR, and experiential channels
- Build and manage influencer and creator partnerships, driving awareness and intent
- Partner closely with teams across product development, growth, sales and design to bring ideas to life across every brand touchpoint
- Track, analyze, and optimize campaign performance and brand health metrics, using insights to test, learn, and continuously improve.
- Provide expertise to set standards and execute on marketing strategies
- Be a key contributor to the culture of innovation, constantly exploring ways to push the boundaries of healthcare
WHAT YOU BRING TO THE ROLE:
- 5+ years of experience working in high growth marketing
- Bachelor’s degree or equivalent experience
- Extensive hands-on experience across a mix of strategy, creativity, and execution for multiple marketing channels
- Proven success in a startup or high-growth company
- Excellent leadership and communication skills
- Eager to be in a start up mentality, open to test and learn and take on challenges
- Comfortable in the dynamic, fast-paced environment of a healthcare technology startup
COMP | PERKS | BENEFITS:
- $110,000 - $150,000 per year
- Equity
- Biograph Membership
- Medical, dental, and vision insurance
- 401(k)
- Paid maternity / paternity leave
- Unlimited PTO
- 11 paid holidays
WHY JOIN US?
Biograph is on a mission to drive meaningful advances in human healthspan and lifespan. We’re not simply focused on helping you live longer, we’re focused on making every year the best it can be. Biograph is an equal opportunity employer offering competitive salaries, comprehensive health benefits, and a people focused culture.
- Innovation at the Core: Work with a forward-thinking team that merges the latest in health technology, data science, and personalized care.
- Collaborative Ecosystem: Work alongside engineers, designers, and clinicians to create groundbreaking solutions that redefine what's possible in healthcare. You will be part of a multidisciplinary team where innovation thrives, and every voice matters, contributing to a culture that values diverse perspectives and bold thinking.
- Impactful Leadership: Be the voice for our members' health journeys, influencing the development of cutting-edge tools and technologies to enhance their lives.
- Opportunities for Growth: With Biograph, you're not just stepping into a role—you're joining a company where growth and development are prioritized. As we continue to scale and innovate, you will have opportunities to expand your expertise, take on new challenges, and make meaningful contributions to the broader healthcare landscape.
- A Purpose-Driven Mission: At Biograph, we're committed to more than just healthcare—we're focused on changing lives by extending healthspans and improving quality of life through personalized care. If you're passionate about making a tangible difference, this is your chance to be part of something truly transformative.
