Brand Marketing Coordinator
TLDR
Support marketing projects across new product development and go-to-market campaigns while fostering collaborative partnerships with internal teams.
Assist Brand Marketing Team in day-to-day marketing tasks and coordinating projects and activities as requested
Research competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising to maintain competitive trackers
Assist in in-depth research for products and campaigns, including marketing analysis reports for products, ingredients, and trends to suggest creative ways to incorporate into the Thrive Causemetics brand
Develop a deep understanding of the Thrive Causemetics marketing ecosystem to provide ideas and recommendations in brainstorming meetings
Build partnerships with internal teams. Product Development, eCommerce, Growth Marketing and Creative, to establish a collaborative process and work environment
Manage project timelines (communicate changes, update timelines) and ensure that deadlines are met for new product development and go-to-market campaigns
Manage and organize cross-functional requests between marketing and other cross functional departments
Write copy for product concept briefs, naming, and positioning needs, including landing, site pages and quizzes with a basic understanding of SEO
Participate in Marketing meetings cross-functionally with Product Development to assist in accurate note-taking, capturing every detail for the team
Partner with the Customer Experience team to gain critical insights from consumers to develop future launch plans and improve current product offerings
Brief packaging projects and manage the full lifecycle: copy writing, translations, regulatory approvals, and back-and-forth with designers
Support product closet organization and upkeep (including inventory management for new arrivals)
Assist in developing presentations and product fact sheets for new and existing projects
Drive issues to resolution through partnerships and creative problem-solving
1+ years of relevant work experience in marketing
BA/BS with an emphasis in marketing - cosmetics, fashion, or lifestyle marketing a plus
Well-organized, self-motivated with the ability to work independently and cooperatively
Ability to prioritize, organize, and execute a successful delivery
Proven record of meeting deadlines
Exceptional written, verbal, and interpersonal communication skills
Passion for product and brand storytelling.
Strong interest and understanding of lifestyle brand building, messaging, and positioning
An eye for emerging beauty trends / trending shades or color stories / strong knowledge in beauty and skincare products Beauty, CPG, or wellness experience
Ability to work in a fast-paced, startup environment
Adaptable to changing project requirements and business needs
Capable of juggling multiple projects simultaneously
Proficient in G Suite + Microsoft Office m
Thrive Causemetics is a trailblazing beauty brand that specializes in high-performance vegan cosmetics. Tailored for conscious consumers, each product not only enhances beauty but also contributes to charitable initiatives, making a positive impact in the community with every purchase.
- Founded
- Founded 2015
- Employees
- 51-200 employees
- Industry
- Consumer Discretionary
- Total raised
- $260K raised