Brand Manager Trading

TLDR

Drive innovative marketing campaigns to promote Swissquote services and connect emotionally with clients, leveraging a strong brand strategy and creative agency partnerships.

Reporting into the Brand Marketing Manager, you will build and roll out top-notch marketing campaigns to promote Swissquote financial services worldwide and help bring our brand stories to life with investors. 

We are looking for a creative & results-oriented marketer with customer-centric mindset to support the activation of campaigns that build the Swissquote brand and help us connect emotionally to our clients & to the investors’ community. 

Your responsibilities will include: 

  • Champion a high-class brand strategy with ambitious international expansion plans  
  • Master Swissquote financial services, products and markets to improve marketing-mix 
  • Understand target audience and competition dynamics to formulate powerful insights 
  • Partner with the marketing leadership to craft & build full year brand plans 
  • Brief agencies to do their best strategic, creative & media work 
  • Implement full-stack marketing plans & campaigns including TV, OOH, print, audio & digital 
  • Partner with the in-house creative agency to craft engaging landing pages & emails 
  • Provide campaigns reporting to management and key business stakeholders 
  • Collaboration with Zurich office and partners in German or Swiss German
  • Full professional proficiency in German and English / French 
  • Minimum 3 years’ experience in a brand / product management position with proven track-record on developing & launching integrated marketing plans 
  • Experience in working with external creative & media agencies 
  • Ability to think strategically, to create and implement marketing plans/brand briefs 
  • Strong project, budget management & problem-solving skills 
  • Develop business acumen and create management-level presentations 
  • Ability to learn-on-the-go & to adapt into a fast paced working environment 
  • Passionate for all things about marketing, fintech & financial markets 
  • High energy, hard-working team player with customer focus 
  • Team player with excellent oral/written communication skills 
  • Education to bachelor/master’s degree level

SQ2

Swissquote is a leading online banking group in Switzerland that delivers a comprehensive range of financial services, focusing particularly on online trading and innovative solutions. Catering to over 650,000 clients worldwide, Swissquote combines powerful multi-asset digital platforms with personalized banking experiences, making wealth management more accessible and efficient for individuals and institutions alike.

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