Brand Manager / Senior Brand Manager - Grey Malaysia

TLDR

Lead brand strategy, oversee integrated marketing campaigns, and drive brand growth across multiple channels while managing teams and client relationships.

About Ogilvy  

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

 

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Job Title: Brand Manager / Senior Brand Manager

Department: Marketing / Account Servicing
Location: Grey Worldwide Sdn Bhd, CGMD, Level 17, Bousteador,No. 10 Jalan PJU 7/6, Mutiara Damansara,
47800 Petaling Jaya, Selangor Darul Ehsan.

Job Summary

We are seeking an experienced Brand Manager / Senior Brand Manager to lead brand strategy, oversee integrated marketing campaigns, and drive brand growth across multiple channels. This role combines strategic leadership, client and stakeholder management, and team development responsibilities to ensure consistent and impactful brand communications aligned with business objectives. The ideal candidate will have experience managing multiple campaigns, guiding junior team members, and delivering measurable results for both local and regional brands.

Key Responsibilities

Strategic Brand Leadership

  • Develop and execute comprehensive brand strategies and annual marketing plans aligned with business objectives

  • Define brand positioning, messaging, and communication frameworks

  • Analyse market trends, consumer insights, and competitor activity to inform strategic decisions

  • Ensure consistent brand identity, messaging, and visual standards across all touchpoints

Campaign & Integrated Marketing Management

  • Lead end-to-end planning and execution of integrated marketing and advertising campaigns

  • Collaborate with creative, digital, media, and production teams to deliver high-quality outputs

  • Monitor campaign performance, analyse results, and optimise strategies for maximum impact

  • Manage campaign timelines, budgets, and deliverables, ensuring efficiency and profitability

Client & Stakeholder Management

  • Serve as a primary point of contact for clients or key internal stakeholders on brand-related matters

  • Build and maintain strong, long-term client relationships through strategic guidance and proactive communication

  • Present proposals, strategic plans, campaign updates, and performance reports confidently to stakeholders

  • Translate business goals into actionable and effective marketing solutions

Team Leadership & Project Management

  • Lead, mentor, and manage Brand Executives, Brand Managers, and junior team members

  • Ensure efficient workflow, task delegation, and resource planning across campaigns

  • Foster a collaborative, high-performing team environment

  • Maintain quality control and ensure all deliverables meet brand standards

Financial & Operational Oversight

  • Manage campaign budgets, forecasting, job costing, and financial tracking of projects

  • Ensure proper documentation of POs, invoices, and financial reporting

  • Monitor profitability, identify growth opportunities, and optimise cost efficiency

  • Drive operational excellence by improving processes and ensuring smooth cross-department coordination

Requirements

  • Bachelor’s Degree in Marketing, Advertising, Business, Communications, or related field

  • Brand Manager: 5–8 years of experience in brand management, marketing, or advertising agency

  • Senior Brand Manager: 8–10 years of experience in brand management or marketing, with proven experience managing large-scale campaigns and key accounts

  • Strong strategic thinking, analytical skills, and commercial acumen

  • Excellent leadership, communication, presentation, and stakeholder management skills

  • Proven ability to manage multiple high-priority projects in a fast-paced environment

  • Proficiency in Microsoft Office and presentation tools

Preferred Qualifications

  • Experience in FMCG, corporate, or integrated marketing/advertising agencies

  • Exposure to digital, social media, and integrated marketing campaigns

  • Experience managing regional or multinational brands

Key Competencies

  • Strategic brand leadership and decision-making

  • Client-centric mindset with strong relationship management

  • Advanced project and account management skills

  • Team leadership and mentoring capabilities

  • Problem-solving, adaptability, and attention to detail

  • Operational efficiency and quality control

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Ogilvy is a global marketing communications network that crafts impactful, culture-shifting ideas to enhance brand presence and effectiveness. We leverage our Borderless Creativity approach, integrating advertising, public relations, consulting, and health expertise across 120 offices worldwide, driving meaningful outcomes for our clients and their communities.

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