Brand & Content Manager

AI overview

Lead the Brand and Content strategy by enhancing brand consistency and creating engaging content that resonates with a tech-savvy audience in the FinTech sector.

At Worth, we’re on a mission to revolutionize how businesses make decisions—using the power of data and technology to unlock smarter, faster, and fairer outcomes in FinTech. We’re a fast-growing tech company backed by vision, grit, and some serious brainpower. Our platform helps companies of all sizes make better decisions, and our team is passionate about making an impact every step of the way.

We’re now looking for a Brand and Content Manager to help us tell our story to the world. If you’re a content whiz, a brand builder, and a creative thinker who thrives in a fast-moving environment, this is your moment. Let’s build something incredible together.

Responsibilities

Own the Brand

  • Bring the Worth brand to life with a consistent voice, tone, and look across all channels.
  • Develop messaging that’s bold, clear, and connects with our enterprise and tech-savvy audience.
  • Manage brand guidelines that empower everyone—from marketing to sales—to tell our story confidently.

Create Killer Content

  • Write, edit, and manage everything from blog posts and customer stories to product one-pagers and social copy.
  • Turn complex AI and fintech topics into content that’s easy to understand—and even fun to read.
  • Manage a content calendar that supports campaigns, launches, and thought leadership.

Drive Social & Digital Presence

  • Own our organic social media presence (Primarily LinkedIn) and post with purpose, making sure every asset, copy and visual feels fresh and on-brand.
  • Engage with our community and keep your finger on the pulse of industry trends.

Optimize, Analyze & Improve

  • Use SEO best practices to boost content performance and reach the right audiences.
  • Track performance, test new ideas, and double down on what works.
  • Turn insights into action to keep pushing our content and brand forward.

Collaborate Across Teams

  • Partner with Product, Sales, and Customer Success to support campaigns, enablement tools, and launches.
  • Collaborate with contractors, freelancers, and designers to scale up content production without sacrificing quality.
  • Jump in on brainstorms, jam sessions, and creative reviews—your ideas are always welcome here.

Requirements

    • 3+ years of experience in content marketing, brand management, or similar roles (B2B tech/SaaS preferred).
    • Exceptional writing and editing skills—your words have punch, clarity, and personality.
    • A proven track record of building a brand voice and maintaining consistency across channels.
    • Experience managing a content calendar, SEO tools, CMS platforms, and marketing software (Canva & HubSpot are a plus!).
    • Ability to turn complex concepts into engaging, audience-first content.
    • Comfortable working in a high-growth startup with lots of moving parts—and loving the energy.
    • Passionate, proactive, and not afraid to try new things (and fail fast if needed!).

If you're ready to build a brand with brains, heart, and hustle—let's talk.

Note - This position is located in our Downtown Orlando office (Hybrid) at minimum 2 days per week)

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Paid holidays
  • Life Insurance
  • Flexible paid time off
  • Work From Home
  • Free Food & Snacks (in office)
  • Wellness Resources

Perks & Benefits Extracted with AI

  • Free Meals & Snacks: Free Food & Snacks (in office)
  • Health Insurance: Health Care Plan (Medical, Dental & Vision)
  • Other Benefit: Wellness Resources

We are on a mission to revolutionize the way businesses make decisions leveraging the power of AI.Our Mission: Enabling Success of Small businesses through financial literacy and visibility. Our Vision: Empower Business to know their worth.Our core values define who we are and how we operate: Extreme Ownership: Excellence is at the core of everything we do. We set the bar high with unwavering attention to detail and a commitment to delivering quality with care. Our team thrives on agility, making swift, informed decisions and adapting seamlessly to change, ensuring we consistently exceed expectations and seize opportunities with precision and purpose. One Team:Team over self. We are unified, driven by a shared vision and common purpose. Together, we collaborate, innovate, and support one another to achieve transformational impact. By elevating each other, we create a culture of trust, mutual respect, and collective success. Create Raving Fans: At Worth, we are committed to delivering exceptional experiences that inspire loyalty and admiration. Whether engaging with our team, customers, partners, or vendors, we approach every interaction with professionalism, care, and purpose. We aim to build strong, meaningful relationships that leave a lasting impression and elevate our brand. By consistently exceeding expectations, we create advocates who champion our product, our people, and the values we stand for. Our Purpose: We define "Worth" as the intrinsic value within each person and organization. We are focused on making a positive impact in the business world and leaving a legacy of fairness and inclusivity.Join Our Movement: If you're passionate about making a meaningful difference, and if you're ready to redefine worth, then our company is the place for you. Come be a part of our journey as we transform industries and leave a lasting legacy of equity and excellence. Together, let's make Worth the cornerstone of a more equitable world.

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