Brand and Social Lead

🚀 About Us

We’re Bolt.new by StackBlitz!

We’re the team that brought you WebContainers, the first-of-its-kind technology that made it possible to run Node.js right inside your browser. That breakthrough kicked off our journey in 2019, and it’s what powers the blazing-fast online IDE used by over 1 million developers every month.

But we didn’t stop there. We doubled down on everything we learned and built Bolt.new — the fastest way to go from idea to production without writing traditional code. It’s a next-gen, AI-powered app builder that helps you create, edit, and deploy full-stack web and mobile apps instantly, right in your browser. No installs. No setup. Just smart automation and instant dev environments that let you move at the speed of thought.

We’re a fully remote team, globally distributed, deeply collaborative, and seriously passionate about building the future of software development.

This is your chance to join a small team with a big vision. If you love shipping fast, solving real problems, and pushing the boundaries of what’s possible, we’d love to meet you.

✨ About This Opportunity

We’re looking for a Brand & Social Lead who can own how Bolt shows up across every social channel. This person will drive our presence on X, LinkedIn, YouTube, and emerging platforms through a combination of strategy, storytelling, and hands-on creative production.

This is not a scheduling-posts-and-tracking-metrics role. You’ll be writing scripts, producing videos, shaping brand voice, and shipping content that makes people stop scrolling. You’ll work directly with our VP of Marketing and CEO to close the gap between how good our product is and how the world perceives us.

The bar is high. We care about storytelling, taste, and craft. If you’ve ever made a video that gave people chills or wrote a post that went viral because it was genuinely good, we want to talk to you.

🛠️ How You'll Contribute 

• Own Bolt’s social presence across X, LinkedIn, YouTube, and emerging platforms. Strategy through execution.
• Produce launch videos for major product releases. Write scripts, direct screen recordings, edit or manage editors, and deliver content that tells a story rather than walks through a tutorial.
• Build and grow our social channels from the ground up. We have a massive user base and a product people love. The social presence doesn’t reflect that yet. You’ll close that gap.
• Shape and protect Bolt’s brand voice across all public-facing content. Ensure consistency from tweets to launch videos to partner co-marketing.
• Develop a content engine that compounds. Not one-off posts but a system that builds audience, trust, and brand equity week over week.
• Collaborate with engineering, product, and leadership to translate technical product launches into content that resonates with developers, product managers, and business leaders.
• Work with external creators, influencers, and partners on co-marketing content and amplification.
• Track performance across channels and use data to inform what’s working and what’s not. Growth mindset, not vanity metrics.

💡 Qualifications

• You’ve built social channels or a content program before, ideally in dev tools, SaaS, or tech. You can point to accounts you grew or content you made that performed.
• You can write. Copy, scripts, tweets, long-form. Writing is a core skill, not something you hand off.
• You have strong video production skills. You don’t need a full production team to make something great. You can shoot, edit, or direct with minimal resources and make it look polished.
• You have taste. You know the difference between content that looks like it was made by a marketing team and content that actually connects with people. You lean toward the latter.
• You understand developer and technical audiences. You don’t have to be an engineer but you need to speak the language well enough to earn credibility with a technical community.
• You think about brand holistically. Social isn’t siloed for you. You understand how social, video, launches, and brand all connect into one cohesive story.
• You move fast. We ship weekly. You’re comfortable with quick turnarounds and iterating in public rather than perfecting in private.
• You’re opinionated about what good looks like and you’re not afraid to push back or bring ideas to the table.
• Strong verbal and written English communication skills are required, as this role involves frequent collaboration with team members, stakeholders, and customers where English is the primary working language.

🎯 Bonus Points 

• Experience at a high-growth startup where you wore multiple hats across social, video, and brand.
• You’ve personally grown a YouTube channel, X account, or LinkedIn presence to meaningful scale.
• You understand the AI and developer tools landscape and have opinions about it.
• Video editing skills in Final Cut, Premiere, or similar. Motion graphics a plus.
• Experience working directly with founders or C-suite on content and messaging.

📌 A Few Notes

• You do not need a college degree to apply

• You do not need to be located in the U.S. — we’re remote-friendly

• You do not need to meet every qualification listed above