Business Development Sector Manager - Education

TLDR

Lead the development and management of strategic partnerships in education, aiming for revenue growth and market share expansion in digital payments and services.

The BD Sector Manager for Education will lead the acquisition, development, and management of strategic partnerships across the education sector, including government and private universities, schools, and training academies. The role focuses on driving revenue growth, expanding market share, and positioning the company as the preferred digital payments and services partner within the education ecosystem.

Requirements

Key Responsibilities:

 

1. Business Development & Acquisition

· Identify, target, and acquire new partners across:

o Government universities

o Private universities

o International & local schools

o Educational academies and training centers

· Build and maintain a strong pipeline of prospects.

· Lead end-to-end sales cycles: prospecting → pitching → negotiation → closing.

· Develop customized proposals aligned with each institution’s needs (tuition payments, digital services, collections, etc.).

2. Strategic Partnerships

· Establish long-term partnerships with key stakeholders in the education sector.

· Position the company as a strategic partner, not just a service provider.

· Identify cross-selling and upselling opportunities (e.g., billing, digital payments, value-added services).

· Collaborate with internal teams to tailor solutions for large institutions.

3. Revenue & Performance Management

· Own sector revenue targets and KPIs.

· Drive transaction volume growth and active partner utilization.

· Monitor performance metrics such as:

o Acquisition rate

o Activation rate

o Revenue per partner

o Retention rate

4. Relationship Management

· Maintain strong relationships with decision-makers (e.g., university boards, school owners, finance directors).

· Act as the main point of contact for key accounts.

· Ensure high partner satisfaction and long-term engagement.

5. Market Intelligence & Strategy

· Analyze education sector trends, competitors, and regulatory landscape.

· Identify new business opportunities (e.g., e-learning payments, installment solutions).

· Provide insights to management for product and pricing strategy.

6. Internal Coordination

· Work closely with:

o Product team (for solution customization)

o Operations & integration teams (for onboarding partners)

o Marketing (for sector-specific campaigns)

· Ensure smooth onboarding and integration of acquired partners.

KPIs & Success Metrics:

· Number of signed education institutions (monthly/quarterly)

· Total transaction value (TPV) generated from the sector

· Activation rate of acquired partners

· Revenue growth from the education segment

· Pipeline conversion rate

· Average deal size

Qualifications & Experience:

· Bachelor’s degree in Business, Marketing, Finance, or related field (MBA is a plus).

· 5 – 8+ years of experience in:

o Business development/sales

o Fintech, payments, or SaaS (preferred)

· Proven experience in handling enterprise or institutional clients.

· Experience in the education sector is a strong advantage.

Skills & Competencies:

· Strong negotiation and closing skills

· Excellent communication and presentation skills

· Strategic thinking and market analysis

· Relationship-building and stakeholder management

· High ownership and target-driven mindset

· Ability to work in a fast-paced, growth-oriented environment

Preferred Background:

· Experience working with:

o Payment gateways/fintech platforms

o Government or large institutional deals

· Existing network within universities or school groups is a plus

Sahl is a dynamic fintech startup revolutionizing day-to-day finance management in Egypt. Our app simplifies utility payments and prepaid electricity meter recharging through quick, NFC-based transactions, providing users with seamless access to over 50 services from their mobile devices. With a focus on convenience and accessibility, we are redefining how people engage with their financial ecosystem.

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