B2C Communications Manager (m/f/d)

TLDR

Shape the B2C narrative for Booksy by developing communication strategies that boost brand reputation in the Polish market and enhance customer engagement.

A career at Booksy means you’re part of a global team focused on helping people around the world feel great about themselves, every day. From empowering entrepreneurs to build successful businesses, to supporting their customers to arrange 'me time' moments, we’re in the business of helping people thrive and feel fantastic.

Working in a rapidly growing, ever-changing scale-up comes with its own set of opportunities and challenges. If you prefer a stable environment, with clear processes and structures then, we've got to be honest, you won't always find that here. However, if you enjoy inventively solving problems with others, helping create clarity when things get confusing, and prioritising your own path within ambiguity, then the chances are that you'll love the opportunities available to grow your career at Booksy.


The people you’ll like to work with and things you'll enjoy impacting:

Your career at Booksy as Communications Manager (m/f/d) will give you the opportunity to shape the B2C narrative and amplify our brand in the Polish market. You will lead the development and execution of communication strategies that directly support our company goals and sales initiatives. You'll play a crucial role in maintaining brand consistency across all external and internal communications, helping to build our reputation as a market leader in the beauty and physiotherapy industries.

Working closely with B2C Campaign Manager PL, you'll collaborate with marketing and sales teams to align messaging with campaigns and brand positioning. You'll also support crisis communication efforts, acting as a key advisor during sensitive situations. You’ll be excited by the prospect of monitoring and analyzing the effectiveness of your campaigns to make data-driven recommendations that will continuously improve our communication efforts.

Requirements

Essentially, to ensure you succeed in this role you’re going to need…

  • Strategic Communication ability to design and execute comprehensive communication strategies tailored to B2C audiences.
  • Experience in planning and executing communication for customer databases (eCRM campaigns) to drive retention and loyalty.
  • Proven experience or a solid understanding of working with performance marketing campaigns.
  • Experience working closely with graphic designers to translate communication concepts into high-performing visual assets.
  • Proven, hands-on experience in managing end-to-end PR activities.
  • A track record of managing multiple communication projects simultaneously, moving from high-level strategy to hands-on execution under tight deadlines.
  • A native command of the Polish language and professional proficiency in English.

It will also help you to have…

  • Experience in planning and executing influencer campaigns - from crafting creative briefs to analyzing performance and ensuring brand consistency.
  • Experience working in tech companies will be an advantage.

For this role, we offer a salary of up to 12,000 PLN gross monthly, depending on the level of experience and skills you bring to the team.

Benefits

Some of benefits we offer are:

  • We're proudly distributed across the globe, with each market being remote-first. This position is remote with occasional visits in the office.
  • Private medical care from Allianz health (diverse package options to select from)
  • Multisport card (diverse package options to select from)
  • Free online consultations with Psychologist Booksy
  • Access to English online language training (Speexx)
  • Access to employee wellbeing platform Worksmile
  • Additional life insurance from Uniqa (voluntary and unsubsidized)

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How AI helps us find great people

Think of our AI tool as a really smart assistant for our recruitment team. Its job? To help us move faster, stay consistent, and make sure no great candidates are overlooked. Every application goes through the same AI review to help us spot skills that match the role - but don’t worry, AI never makes the decisions. Real people do. Our recruiters and hiring managers handle every final call. And we regularly review how the tool is used to keep things fair, ethical, and compliant with data protection laws. Curious about how it works? You can always ask how AI was used in your application - it won’t affect your chances in any way.

If you have questions, just drop us a note - we’re happy to explain more.

Our Diversity and Inclusion Commitment:

We work in a highly creative and diverse industry so it goes without saying that we strive to create an inclusive environment for all. We welcome people from all backgrounds and are committed to fair consideration in our hiring process. If you have any accessibility needs or require reasonable adjustments during the interview process, please contact us at [email protected], so we can best support you.

Kindly submit your application and CV in English to ensure it is successfully reviewed.

Benefits

Health Insurance

Private medical care from Allianz health (diverse package options to select from)

Additional life insurance

Additional life insurance from Uniqa (voluntary and unsubsidized)

Booksy is a cloud-based marketplace platform that connects independent business owners with their customers, simplifying appointment scheduling and operational management. Our focus is on empowering entrepreneurs to thrive in an ever-evolving digital landscape, ensuring their clients can effortlessly arrange their 'me time' moments.

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Salary
12 000 zł per month
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