We are global private markets specialists delivering tailored investment solutions, advisory services, and impactful, data driven insights to the world’s investors. Leveraging the power of our platform and our peerless intelligence across sectors, strategies, and geographies, we help identify the advantages and the answers our clients need to succeed.

About StepStone Private Wealth Solutions:

StepStone Group is a global private markets investment firm providing customized investment solutions, advisory, and data-driven insights across private equity, private debt, real assets, and infrastructure. StepStone Private Wealth Solutions delivers institutional-quality private market strategies to financial advisors and their clients through innovative structures and educational initiatives.

Position Overview:

StepStone Private Wealth Solutions is seeking a strategic and execution-focused Marketing Associate to lead integrated marketing campaigns that drive awareness, engagement, and asset growth across our private markets platform. This role will be responsible for end‑to‑end campaign strategy, development, execution, and reporting, partnering closely with sales, product, compliance, and external agencies to deliver data‑driven campaigns that resonate with financial professionals, including RIAs, broker‑dealers, and other wealth intermediaries.

The ideal candidate combines strong project management skills with creative thinking, analytical rigor, and a deep understanding of financial services marketing.

Essential Job Functions:

Campaign Strategy & Planning

Develop and execute integrated marketing campaigns aligned with strategic growth priorities
Translate product and market insights into compelling campaign themes and messaging
Build campaign roadmaps across channels including email, digital, paid media, social, events, and content marketing
Partner with sales leadership to align campaigns with distribution priorities

Execution & Project Management

Own campaign timelines, deliverables, and cross-functional coordination
Work closely with compliance to ensure timely review and approval of materials
Collaborate with internal teams and external agencies to produce creative assets
Ensure consistent messaging across all touchpoints

Content & Channel Management

Oversee development of campaign content including emails, landing pages, thought leadership, webinars, and event materials
Manage marketing automation workflows and segmentation strategies
Coordinate webinar and event promotion, including CE-eligible education initiatives
Own campaign timelines, deliverables, and cross-functional coordination

Measurement & Optimization

Define KPIs and reporting frameworks for each campaign
Track performance metrics and provide post-campaign analysis
Use data insights to refine targeting, messaging, and channel strategy
Present performance updates and strategic recommendations to senior leadership

Qualiﬁcations:

5–8+ years of marketing experience, experience marketing to financial advisors, RIAs, or institutional investors preferred
Proven ability to manage complex, multi-channel campaigns
Strong understanding of compliance considerations in financial marketing
Experience with marketing automation and CRM platforms
Excellent project management and organizational skills
Analytical mindset with comfort interpreting campaign performance data
Exceptional written and verbal communication skills

What Success Looks Like:

Campaigns are delivered on time, on brand, and aligned with business priorities
Measurable growth in advisor engagement and platform adoption
Strong partnership with sales, product, and compliance teams
Continuous improvement in campaign performance through data-driven refinement

Why Join StepStone Private Wealth Solutions:

Work at the forefront of expanding private markets access in the wealth channel
Collaborate with institutional-caliber investment and distribution teams
Help shape innovative marketing initiatives that support long-term advisor education and client outcomes

#LI-Hybrid

At StepStone, we believe that our people are our most important asset and crucial to our success. We are an Equal Opportunity Employer that strives to create an environment that empowers our employees and allows them to be heard, regardless of title or tenure. Our organizational community features multiple Employment Resource Groups as well as mentorship programs to enhance the employee experience for all.

As an Equal Opportunity Employer, StepStone does not discriminate on the basis of race, creed, color, religion, sex, national origin, citizenship status, age, disability, marital status, sexual orientation, gender identity, gender expression, genetic information or any other characteristic protected by law.

Candidates must be at least 18 years old to apply.

Developing People at StepStone

Associate, US Marketing Campaigns - Private Wealth

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