Design end-to-end AEP solutions and integrate with Adobe Marketing Cloud products (AEM, Campaign, Target, Analytics) and CRM platforms like Salesforce or Microsoft Dynamics.
Define and implement XDM schemas, manage identity graphs, and establish data ingestion and activation flows using AEP Web SDK.
Optimize Journey Orchestration flows and dashboards for Customer Journey Analytics.
Design advanced segmentation and activation workflows across multiple channels.
Lead third-party integrations for campaign personalization.
Conduct Proof of Concept (PoC) initiatives and present findings.
Develop deployment strategies and ensure compliance with security and data governance standards.
Mentor and guide developers on AEP technologies and solutions.
Strong experience with AEP (RTCDP, AJO, CJA)
2+ years hands-on experience with AEP Web SDK
5+ years in data modeling, ingestion, and transformation
Expertise in XDM schema design, identity management, and pipelines
Experience integrating AEP with Adobe Marketing Cloud and third-party platforms
Familiarity with AWS/Azure and middleware like Kafka
Knowledge of data governance, security, and privacy compliance
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