Revpanda Group is a
leading digital marketing powerhouse specializing in iGaming, affiliate marketing, and performance-driven solutions.
We are looking for a Conversion & Affiliate Performance Specialist to join our team and help maximize the performance of our affiliate websites. The role sits between sales, site management, and analytics, with a strong focus on ensuring that the right brands are listed on the right pages for the right markets, while continuously improving conversion rates.
Responsibilities:
- Monitor and improve conversion funnels across all geos and brands, especially registration → First Time Deposit (FTD).
- Ensure correct casino listings on the right country pages: correct bonuses/promos, licensing, localization, country-specific requirements.
- Use tools like Google Search Console (GSC), Ahrefs, internal Aggregator, Voluum to analyse traffic, SEO, conversion, and affiliate performance metrics.
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Identify oversold or underperforming geos (countries) and propose redistribution of traffic, portfolio adjustments, or new brand onboarding, with actionable fixes.
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Conduct brand audits: evaluate brand/platform performance (conversion, retention, regulatory compliance, payment methods etc.).
- Collaborate with Sales, Site Managers, SEO / Content, and Product teams to implement changes, tests, and optimizations.
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Design and run A/B tests and multivariate tests on landing pages, flows, offers, creatives to increase conversion.
- Continuously monitor performance, prepare reporting dashboards, track KPI trends, and deliver insights and recommendations to increase revenue and reduce waste.
- Ensure compliance with geo-specific laws, advertising policies, licensing requirements etc.
Requirements:
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Industry Knowledge: Experience in iGaming / Casino / Affiliate marketing landscapes, with understanding of tier-1, tier-2, tier-3 geos.
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Analytics & Tools: Proficient in Voluum or similar affiliate tracking tools; Google Search Console; Ahrefs (or equivalent SEO tools); good grasp of site analytics (GA4 or similar).
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Conversion Optimisation Experience: Experience running A/B tests, multivariate testing; identifying funnel leakages; UX / CRO best practices.
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Technical & Product Understanding: Ability to understand different casino platforms (payment methods, KYC, geo restrictions), merchant / brand requirements.
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Attention to Detail: Ensuring listings are correct, copy is localized, promotions are accurate, licensing information is displayed, etc.
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Communication & Cross-Team Work: Able to convey insights, work with content, design, product, operations, etc.
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Data-Driven & Problem Solver: Comfortable diving into data, spotting anomalies, coming up with hypotheses and testing them.
What we offer:
- Diverse career growth opportunities
- Friendly and supportive colleagues
- Highly competitive salary and bonuses
- Performance-related bonuses
- "Refer a friend" bonus
- Possibility of successfully managing work-life balance
- Advanced benefits package (public holidays, additional days off, etc).
- Paid trainings and work-related courses
