Affiliate Executive

Let’s start with the role:

As an Affiliate Executive, you will play a key role in driving Betano’s international growth by scaling and optimizing our affiliate channel and various digital marketing partnerships (including content). You will join a dynamic, fast-growing marketing team and work closely with the Performance marketing team to deliver measurable, value-focused outcomes across Germany, Denmark, and Bulgaria, with a strong emphasis on the German-speaking market. This is a hands-on, performance-driven role centered on partner acquisition, commercial optimization, digital marketing and data-led decision-making.

• Actively collaborate as part of the Performance Marketing team, contributing to weekly and monthly performance reviews, planning sessions, and optimization meetings;
• Support the Affiliate & the broader Performance Marketing team with reporting, content optimization initiatives, and partner activations;
• Monitor current affiliate partner performance and analyze their activity across all digital placements, including content positioning, visibility, and promotional prominence;
• Onboard and scale new affiliate and relevant partnerships through commercial negotiations, deal structuring, and performance-based agreements;
• Own and optimize affiliate performance across assigned markets, ensuring ROI-positive growth and scalable acquisition;
• Monitor market trends and industry developments within the affiliate and iGaming ecosystem;
• Develop and maintain weekly, monthly, quarterly, and annual performance reports, tracking KPIs such as Cost, Impressions, Clicks, CPA, Revenue, LTV, and conversion efficiency;
• Identify and analyze affiliate performance trends and deliver actionable insights, forecasts, and recommendations to stakeholders;
• Provide proactive account management by tailoring promotional mechanics to maximize partner performance;
• Execute and optimize market-specific affiliate campaigns aligned with local audience behavior and regulatory requirements;
• Own affiliate CRM management & manage affiliate tracking, ad-serving, and campaign attribution platforms to ensure accurate performance measurement;
• Ensure all affiliate activity adheres to local regulatory frameworks across Germany, Denmark, and Bulgaria;
• Build and maintain long-term, performance-focused relationships with high-value affiliate partners;
• Identify and execute ad-hoc growth opportunities based on performance data and market demand.

What you’ll bring:

• Bachelor’s degree in Marketing, Business Administration, Management, or a related field (a Master’s degree is a plus);
• 2+ years of proven experience in Performance Marketing or Affiliate Marketing, preferably within iGaming;
• Excellent written and verbal communication skills in English;
• Professional proficiency in German, or native-level fluency, is a strong plus;
• Strong understanding of affiliate, influencer, and performance marketing models;
• Extremely numerate with a superb understanding of cost control;
• Great sales, negotiation, and problem-solving skills;
• Advanced proficiency in Excel and Google Sheets for data-driven decision-making;
• Strong understanding of commercial models and local market dynamics;
• Strong understanding of brand awareness and market expansion strategies.

Kaizen Gaming Perks

• 🕑 Hybrid way of working
• 🏃 A buddy will support you with your onboarding
• 💸 Competitive pay and bonus scheme
• 👩‍⚕️ Private health insurance for you and your family
• 💰 Monthly meal allowance 
• ⭐Developmental 360° feedback framework
• 📚 Unlimited access to Udemy & continuous training
• 👨‍👩‍👧‍👦 Family Support 
• #LI-Hybrid
• #LI-DK1