Support the digital advertising team in executing paid ad campaigns across major media channels, leveraging a strong digital marketing background to enhance campaign performance.
Organise & rename visual files needed for Ad implementations task. (Images, videos, gif,...) following our internal guidance.
Create Asana tickets containing all information necessary for the go-live of a campaign.
Upload Ad creatives across platforms, ensuring the proper tagging.
Monitor campaigns performance on a daily basis to guarantee delivery and suggest improvements.
Generate ad-hoc reports on performance or creatives.
Run competitiveness analysis.
Collaborate with cross-functional teams on creative production, planning and execution.
Monitor industry trends and developments in advertising, while consistently implementing best practices.
Maintain an in-depth understanding of the company's target audience, product offerings, and advertising objectives.
Ensure campaigns are aligned with data privacy regulations and company policies.
Bachelor's degree in Marketing, Advertising, Communications, or a related field.
A minimum of 1 years of experience running Ads on META, TikTok or X.
Good Analytical mindset, results are quantitative. You need to have curiosity for data and understanding ads performance metrics.
CPI, CPR, IPM, VTR are important terms, if you don’t know what they mean don’t apply or learn them before your first interview.
Excellent communication, organizational, and time management skills.
Attention to detail and ability to prioritize tasks effectively.
Proficiency in Microsoft Office, Google Workspace, and project management tools.
Previous experience with figma is a plus.
Binance builds a comprehensive blockchain ecosystem centered around the largest cryptocurrency exchange globally, serving over 300 million users across more than 100 countries. We deliver a diverse range of financial services that encompass trading, payments, and institutional offerings, all backed by robust security and transparency. Our mission is to leverage the power of digital assets to enhance financial access and promote the freedom of money worldwide.
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Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.
Implementation Specialist Q&A's