Ad Operations Analyst

AI overview

Perform all aspects of traffic management and optimization for online display ad and video ad campaigns using Google Ad Manager, while collaborating effectively with internal teams.
Match Group is a leading provider of dating products across the globe. Our portfolio includes Tinder, Hinge, Match-Meetic, PlentyOfFish, Okcupid, The League, Archer, Salams and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our products - it’s the foundation of every team we hire. Match Media Group is seeking a full-time Ad Operations Analyst with a strong interest in internet advertising operations. Performing all aspects of traffic management for direct campaigns, including accurate and timely set up, testing, management and optimization of online display ad and video ad campaigns in Google Ad Manager. When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL in our office 3 days/week. How you'll make an impact:
  • Perform QA for all campaigns prior to going live
  • Provide guidance to internal stakeholders regarding inventory management and best practices for ad performance
  • Provide technical support for sales and engineering teams to help troubleshoot problem creative
  • Develop optimization strategies on a campaign-by-campaign basis to maximize both delivery and advertiser performance
  • Ensure smooth delivery of campaigns by maintaining and distributing pacing reports
  • Work with product teams to implement and test new ad products/ad experiences
  • Provide excellent customer service to internal stakeholders and external partners
  • Establish, implement and maintain digital ad operations best practices
  • Excellent communication and organizational skills
  • Ability to meet deadlines and handle multiple tasks
  • Sharp problem-solving and troubleshooting skills
  • Excellent quantitative and analytical skills
  • Self-starter with the ability to work in a fast paced, startup environment
  • Monitor competitive landscape and stay educated on the new developments in digital ad operations
  • We could be a match if:
  • Minimum BA/BS degree from an accredited college or university
  • 2-4 years of experience in digital ad operations
  • High level of proficiency with Google Ad Manager, Ad Exchange, and other digital advertising core technology
  • Familiar with tag vendors including CM360, DV, MOAT, IAS etc
  • Experience with troubleshooting tools such as Charles, Proxyman etc
  • Understanding of HTML, CSS, Flash or JavaScript
  • Why Match Group?

    Our mission is simple – to help people find love and happiness! We love our employees too and understand the importance of all life's milestones. Here are some of the benefits we are proud to offer:

    Mind & Body  Medical, mental health, and wellness benefits to support your overall health and well-being
    Financial Wellness  Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security
    Unplug Generous PTO and 18 paid holidays so you can unplug
    Career  Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
    Family Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts  
    Company Gatherings We host fun happy hours and company events where our employees get to know each other and build a sense of connection and belonging!

    We are proud to be an equal opportunity employer and we value the rich dynamics that diversity brings to our company. We do not discriminate on the basis of race, religion, color, creed, national origin, ancestry, disability, marital status, age, sexual orientation, sex (including pregnancy and sexual harassment), gender identity or expression, uniformed service or veteran status, genetic information, or any other legally protected characteristic.  Period. 

    If you require a reasonable accommodation to participate in the hiring process — such as during pre-employment testing or interviews — please indicate this by selecting “Yes” in the accommodation request field. We’ll reach out to discuss your needs if you're selected for the interview stage.   

    #MG

    Perks & Benefits Extracted with AI

    • Education Stipend: Annual training allowance for professional development and ERG membership opportunities
    • Health Insurance: Medical, mental health, and wellness benefits to support your overall health and well-being
    • Company gatherings: Company gatherings, we host fun happy hours and company events
    • Paid Parental Leave: 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources
    • Paid Time Off: Generous PTO and 18 paid holidays so you can unplug

    Match Group is a global company dedicated to sparking meaningful connections through innovative technology. With over 20 offices worldwide, Match Group operates more than 45 brands including Match, OkCupid, Tinder, and Hinge, pioneering online dating f...

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    Salary
    $80,000 – $90,000 per year
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