You’re someone who thrives in the heart of fast-moving conversations — shaping narratives, solving client challenges, and bringing clarity to complexity. You get energy from partnering with sharp, curious teammates and collaborating across markets to deliver meaningful work.
You’re fascinated by how technology, digital trends, and innovation influence the world around us — and you love turning those insights into impactful stories that travel across media and platforms. Confident with clients, strong with strategy, and creative in execution, you bring both substance and imagination to the table.
If this sounds like the next chapter you want to write, keep reading.
The Plot Thickens: Job Description — Account Manager
- Serve as the primary client liaison, providing strategic communications counsel that aligns business goals with measurable outcomes, while fostering trusted, long-term partnerships.
- Build and nurture a strong network of media, analyst, and influencer contacts to amplify client visibility across key channels.
- Develop creative pitching strategies, manage interviews, media briefings, and roundtables to ensure impactful storytelling and consistent media coverage.
- Craft high-quality written materials — including press releases, Q&A documents, bylines, and strategic communication plans — in English and/or Chinese with clarity and creativity.
- Analyze market intelligence and campaign performance, delivering actionable insights that inform strategy, optimize results, and guide client decision-making.
- Design and execute integrated marketing communications (IMC) programs that combine traditional PR with digital innovation across owned, earned, and paid channels.
- Lead day-to-day account operations with precision — managing budgets, coordinating cross-functional teams, and ensuring seamless project execution and quality delivery.
- Collaborate with senior leadership to drive client satisfaction, profitability, and continuous improvement in campaign performance.
- Contribute to new business initiatives through RFP development, pitch presentations, and creative ideation that highlights the agency’s expertise and market differentiation.
- Mentor and coach junior team members through regular feedback, skill-building sessions, and internal knowledge-sharing programs to strengthen collective team capability and growth.
Attributes of the Protagonist (That’s You)
- Innovative thinker and compelling storyteller who crafts messages that inspire and engage.
- Collaborative team leader who celebrates shared success and thrives in a dynamic, fast-paced environment.
- Leader with strong accountability, ownership, and commitment to excellence in every project.
- Positive, can-do spirit that brings energy, optimism, and creativity to every challenge.
- Passionate about public relations, storytelling, and shaping narratives that influence perception and drive impact.
- Tech-savvy communicator with curiosity to explore new tools, trends, and digital opportunities.
- Natural networker who builds meaningful relationships with clients, media, and peers across industries.
- Efficient and forward-thinking professional who finds smarter, innovative ways to deliver outstanding results.
The Hero’s Background: Qualifications
- Bachelor’s degree in Business, Public Relations, Advertising, Marketing, Integrated Communications, Journalism, Linguistics, Public Affairs, Economic or a related discipline
- Minimum of 4 years of relevant experience, preferably within an agency environment
- Proven experience in media relations, client servicing, and project management
- Keen interest in technology-driven portfolios, including fintech and corporate communications
- Exceptional writing and verbal communication skills in English and Chinese; proficiency in other third language such as Japanese is an added advantage
- Strong passion for digital and social media communications, with an understanding of evolving online landscapes
- Entrepreneurial, curious, and driven mindset with a proactive approach to learning and problem-solving
About The Hoffman Agency
We are an integrated communications consultancy built to solve tough challenges — the more complex, the better — for technology companies shaping the future. Headquartered in Silicon Valley, our network spans across global innovation hubs including Bangkok, Boston, Beijing, Hong Kong, Jakarta, Kuala Lumpur, London, Munich, Paris, Portland, San Jose, Seoul, Shanghai, Singapore, Taipei, and Tokyo.
At Hoffman, we combine deep tech understanding with bold storytelling to help brands stand out, influence conversations, and drive meaningful impact.
For more information, visit www.hoffman.com
We are proud to be a diverse and inclusive workplace — one that celebrates individuality and welcomes people of all backgrounds. We’re an equal opportunity employer, and we encourage applications from all individuals regardless of race, ethnicity, nationality, gender identity, sexual orientation, age, religion, disability, or veteran status.
Join us and be at the forefront of marketing and communications innovation, partnering with industry-leading technology brands across the world. We value diverse perspectives, inclusive decision-making, and ideas that push boundaries to shape what’s next.
We offer a competitive salary, comprehensive benefits, and career growth opportunities — plus a unique four-week paid sabbatical after four years of service, because we believe in rewarding dedication and balance.
