Account Executive (APAC)

Department: New Business, APAC 

Reports To: APAC Sales Director 

Location: Singapore 

Job Summary 

This Account Executive's role is responsible for driving growth across Brandwatch and Trajaan in APAC (both part of Cision). 

This role is designed for a commercially driven, insight-led professional who can both originate new opportunities - particularly around Social Listening / Consumer Insights / as well as Search Intelligence, Generative Engine Optimization (GEO) - and support complex enterprise sales cycles with deep solution expertise. 

You will act as a thought leader and trusted advisor, engaging senior stakeholders across large organizations to identify, shape, influence, and win high-value deals. 

Key Responsibilities 

1. Lead Generation & Strategic Business Development
   • Identify, prospect, and secure new business opportunities within assigned enterprise segments to drive revenue growth.
   • Build and maintain a robust pipeline through proactive outbound outreach, inbound engagement, and close collaboration with Marketing, SDRs, and internal stakeholders.
   • Act as a market-facing thought leader across Consumer Insights, Search Intelligence, GEO, and Social Media Managementthrough LinkedIn, events, webinars, and industry engagements.
   • Develop and nurture strong relationships with senior decision-makers, influencers, and key stakeholders across target accounts.
   • Stay informed on industry trends, competitive landscape, and evolving customer needs to position differentiated value propositions.
2. Cross-Functional Collaboration & Enablement

• • Collaborate with Sales, Product, Marketing, and Post-Sales teams to share field insights and customer feedback.
  • Contribute to the development of scalable assets including repeatable demos, use cases, and solution frameworks.
  • Maintain accurate pipeline visibility, forecasts, and account activity in CRM systems.
  • Ensure adherence to pre-sales best practices and operational standards.

Qualifications 

• Bachelor’s degree or equivalent experience.
• 5years of experience in SaaS or technology solution selling, including enterprise-level new business acquisition.
• Proven ability to manage complex, multi-stakeholder sales cycles and close high-value deals.
• Experience across a combination of lead generation roles.
• Strong experience delivering value-based SaaS demonstrations and articulating business impact. 
• Familiarity with structured sales methodologies (e.g., MEDDPICC, SPIN, BANT, Challenger, or similar).
• Solid understanding of digital, data, analytics, or insight-driven platforms, ideally within Marketing, PR/Comms, CX, SEO, or Strategy functions.
• Excellent communication, presentation, and stakeholder management skills.
• Strong analytical thinking and structured problem-solving abilities.
• Ability to collaborate effectively in cross-functional and APAC environment.