We are looking for a multi-tasking Web Producer with experience in publishing digital content in a wide range of creative formats, utilising a range of content management systems. An understanding of SEO and UX and an ability to copy-write, proofread and analyse performance of commercial content is key. The right individual will be joining a dynamic, fast-paced team working across several campaigns simultaneously to drive results for market-leading partnerships.
Key Responsibilities
- Produce written copy for a wide range of digital partnerships across formats such as articles, interactive builds, display ads and content hubs, specifically in regards to SEO and social copy.
- Take part in Creative Sessions to assist with ideation for digital campaigns to support the sales teams with ideas, executions and mock-ups.
- Producing and publishing content to multiple platforms including telegraph.co.uk, The Telegraph’s App, YouTube and Apple News.
- Optimise digital content with best practice SEO techniques. Research and propose content URLs and headlines based on SEO keyword research analysis.
- Build web pages and manage content hubs using Adobe AEM and other digital platforms, with an awareness of user experience.
- Proofread, check and test all forms of digital content on multiple browsers and devices.
- Meet publishing deadlines, set up analytic requirements and work with the Distribution team to ensure that audience KPIs are met.
- Communicate digital content strategies and SEO best practice to colleagues and clients.
- Liaise and collaborate with project managers, commissioning editors, digital designers and sales teams to ensure that content is produced to brief and to a high-standard.
- Crop and resize images using Photoshop, upload and optimise video content to YouTube, build data capture forms via Marigold, and collaborate with digital designers on no-code platforms such as Ceros and Webflow.
- Analyse content performance across a wide range of formats and metrics to collate post-campaign analysis reports.
Requirements
- Awareness of Telegraph digital platforms, editorial initiatives, podcasts, events and subscriber-first business model.
- Skilled copywriter with the ability to create compelling written content.
- Experience of implementing onsite SEO techniques and use of keyword planning and analytics tools including Google Adwords, Insights and Trends, Google Analytics and Search Console.
- Awareness and experience in using various CMS, Photoshop, social media platforms, Apple News & other content platforms.
- Ability to proofread online web pages to rectify grammatical and web styling errors.
- Not a coding expert but the ability to identify, embed and edit basic HTML code is a bonus.
Benefits
Training and development
With support from your manager and colleagues, you’ll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.
Our commitment to inclusion
At Telegraph Media Group, we foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds. We believe in equality of opportunity and welcome candidates from all backgrounds, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
We are proud to be a Disability Confident Employer as part of the government’s Disability Confident Scheme. If you are disabled or have a long-term health condition and would like support in applying for any of our roles or if you require any reasonable adjustments in the recruitment process with us, please make us aware.
To find out more about Diversity, Inclusion and Belonging at Telegraph Media Group, and for more information on our purpose, beliefs, and people values, please visit our website
