The focus of the Klick Integrated Strategy team is defining how, when, and where a pharmaceutical brand should interact with its target audiences to drive effective customer engagement and measurable business outcomes. We advise our clients on key elements of their go-to-market strategy, including: audience targeting, channel mix, marketing ecosystem design, and performance measurement & optimization. We see this as a team sport, so we frequently orchestrate the involvement of a broad range of in-house subject matter experts and crafts to maximize business results for our clients.
We are curious people who love to lead the charge in solving meaningful and complex marketing challenges, while also surfacing opportunities for innovation and account growth. As big-picture thinkers who can also define the details, we work as our clients' advisors and partners to help build and grow brands throughout their lifecycle. We are passionate about healthcare, and we take pride in delivering and optimizing solutions that help Patients and HCPs on their respective journeys.
Responsibilities
- Lead the go-to-market strategy(targeting, channel mix, marketing ecosystem design, performance measurement) for one or more accounts, with each account consisting of one or more brands
- Develop/oversee development of annual tactical plans
- Formulate solutions to clients’ marketing challenges and produce related project briefs
- Work with Analytics team to analyze brand performance and recommend optimizations
- Exhibit thought leadership by authoring POV documents related to industry/technology trends Manage team of strategists
- Serve on account-level leadership teams, responsible for client relationship, financial, and operational growth
- Participate in new business pitches
- Contribute to Activation Strategy craft development
Experience & Attributes
- University degree, with a focus in business or science; MBA preferred
- 12-15 years+ of experience in marketing, with the majority in U.S. healthcare marketing in an agency role
- Intellectual curiosity, paired with an affinity and aptitude for creative problem solving
- Strong communication, presentation, and facilitation skills
- Track record of progressive leadership experience
When you meet with us, we'll want to hear about how you have developed integrated digital strategies and tactical plans to deliver business results – the insights, the recommendations and the results that you are proud of. We’d like to find out what type of work environment you like, what interests you about working at Klick, and to see whether we click.
Thanks for reading and we look forward to hearing from you!
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Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.
We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.
