VP of Demand

$250,000 - 340,000 / Hybrid / Full-time

Connatix is a next-generation video platform for publishers. We believe in the power of the experience and aim to help publishers do more with their content by delivering quality videos at scale. With multiple ways to monetize and a focus on the experience, publishers can benefit from video advertising without compromise. Connatix has built an extensive independent syndication network for distribution to expand its reach. With highly immersive, first-to-market video formats, Connatix is creating a new generation of content experiences that are optimized for publisher success.

Connatix works with over 3,000 publishers worldwide and, in 2018, was ranked #2 in the comScore video matrix. Founded in 2014, the company is headquartered in New York City with offices in Tel Aviv, London and Cluj-Napoca, Romania. At the heart of Connatix’s technology is our people. We’re a group of innovators, disruptors, techies, and storytellers. There's an electric energy for our products, roadmap, and vision that motivates and truly inspires across offices. Having a great place to work is important! Our offices were designed to foster a creative, collaborative, and open energy.  At Connatix, we don't hire candidates - we hire team players. We hire innovators. We hire creators. Sound like you?

The Role:

Connatix seeks an innovative and execution-oriented VP of Demand. The VP of Demand will play a pivotal role in driving programmatic  video advertising sales and account management initiatives. You will be responsible for establishing and nurturing relationships with Holding Companies, Direct Brands, and Independent Agencies to maximize revenue and market share. The ideal candidate should have a minimum of 3 years of leadership experience in the advertising industry and a proven track record of success.

Key Responsibilities:

Leadership:  Provide strong leadership and guidance to the demand-side team pod leads and account managers, ensuring they are aligned with client and company objectives

Programmatic Advertising Sales & Operations: Develop and execute sales strategies to drive private marketplace deals with Holding Companies, Direct Brands and Independent Agencies, guide the go to market and growth strategies for the demand team

Account Management: Manage and grow relationships with key clients, including Holding Companies, Direct Brands, and Independent Agencies.

Revenue Optimization: Identify opportunities to optimize revenue through data-driven insights and market trends, and optimize incremental spend through incentives and other performance focused tactics.

Team Development: Recruit, train, and mentor a high-performing demand-side team.

Market Research: Stay up-to-date with industry trends and competitor activities to make informed business decisions.

Qualifications:

• Willing to come onsite to our New York City office at least 3-days a week
• Minimum of 3-5 years of leadership experience in the advertising industry
• Proven track record in programmatic advertising sales and account management
• Strong network and relationships with Holding Companies, Direct Brands, and Independent Agencies
• Excellent communication and negotiation skills
• Strategic thinker with a data driven-oriented mindset

Why Connatix:

• Competitive salary and benefits package.
• Opportunity to work with a dynamic and innovative team.
• Be part of a fast-growing company in the digital advertising industry.
• Collaborative and creative work environment.