VP, Communications Planning: Architect Award-Winning Healthcare Campaigns
Do you live and breathe consumer insights? Are you a strategic visionary with a passion for crafting communications plans that inspire action and deliver impactful results?
CMI Media Group, the industry leader in healthcare marketing, seeks a dynamic and collaborative VP, Communications Planning to lead our team in crafting groundbreaking campaigns that make a difference in people's lives.
In this role, you will:
-
Lead with Vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives.
-
Uncover What Matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies.
-
Build the Blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story.
-
Champion Collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life.
-
Elevate Our Thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning.
What You Bring to the Table:
-
10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape.
-
Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth.
-
A passion for uncovering consumer insights and translating them into actionable communication strategies.
-
Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action.
-
A collaborative spirit and a "can-do" attitude, thriving in a fast-paced environment.
Why CMI Media Group?
-
Make a Difference: Contribute to meaningful healthcare campaigns that improve lives.
-
Lead with Purpose: Guide a talented team and shape the future of healthcare communications.
-
Thrive in a Collaborative Culture: Join a supportive and diverse environment that values innovation and growth.
-
Excellent Benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development.
