The Strategic Planner is a vital member of the agency in developing transformative responses to client problems and providing perspective and analysis with actionable insights and recommendations.
As the strategic planner for your assigned brands, you will partner and collaborate with clients and internal parties, and they will look to you as the brand’s expert in Goat’s dedication to content and influence.
3 BEST THINGS ABOUT THE JOB:
- Be a part of one of the most exciting planning and strategy communities globally, having access to a worldwide network of experts, tools, and learnings to help guide your thought and work.
- Be a part of one of the Philippines’ fastest-growing content and creator agencies: social-first, data-driven, and award-winning.
- Work with some of the most challenging brands and business problems in the market, allowing you to expand your horizons and maximize your critical thinking and communications skills.
MEASURES OF SUCCESS
In three months:
- Become familiar with the internal and external strategy tools and research sources available
- Have an in-depth understanding of the business problems of assigned verticals, their contexts, and their communications environment.
- Meet the strategy requests and analysis of assigned clients
In six months:
- Become the key Strategy representative for internal discussions and alignments for assigned verticals
- Weave data into compelling stories built around meaningful and relevant consumer insights
- Lead the development of strategic responses for clients
- Assist the Head of Strategy in new business pitches to grow experience in integrating the touchpoints, ideas, and thinking of internal stakeholders through Provocative Planning
In twelve months:
- Lead all internal and external strategic discussions with management and senior clients
- Lead the development and presentation of new business opportunities
- Assist the Head of Strategy in workshops and learning sessions
RESPONSIBILITIES OF THE ROLE:
- Be an agency expert in content strategy and influencer marketing
- Developing thorough and incisive analysis of strategic issues with actionable learnings and recommendations
- Create and present compelling presentations with the use of data and consumer insights
- Be the trusted advisor of our client leaders and key clients for strategic responses and communications needs.
More about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
About the Philippines
In recent years, the Philippines has emerged as one of the fastest growing economies in Southeast Asia. Al-Jazeera noted the market demonstrating “an unprecedented period of macro-economic buoyancy and political stability”, spurring both domestic and international business growth.
It is also one of the largest and fastest growing digital markets in Southeast Asia, with growth expecting to increase exponentially in the next few years. With a population of 108m and where the internet penetration is predicted to hit 50% in 2017, coupled with the Philippines’ vibrant economic growth and the expansion of its digital footprint makes it an exciting place for media players and talent to be.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.
