Docplanner is hiring a

Sr. Marketing Specialist

Mexico City, Mexico
Full-Time
  • Develop and execute customer-centric marketing campaigns to enhance engagement and upsells.
  • Develop and execute referral program stretegy for new sales.
  • Monitoring and analyzing all campaings and communication efforts.
  • Create compelling content tailored to different customer segments.
  • Design and implement customer loyalty programs to drive retention and advocacy.
  • Analyze customer data to identify trends, preferences, and opportunities for improvement.
  • Collaborate with cross-functional teams to align marketing efforts with customer-related goals.
  • Monitor customer feedback and collaborate with the team to address concerns effectively and improve existing programs.
  • Support the creation of educational content to empower customers in utilizing Doctoralia's features.
  • Work closely with Customer Support to ensure cohesive communication and issue resolution.
  • Implement targeted communication strategies to keep customers informed about new features and updates.
  • Contribute to the development of a customer-centric culture within the organization
  • Keep other areas informed on the different estrategies and results.
  • Bachelor’s degree in Marketing, Business, or related field.
  • 4+ years of experience in customer-focused marketing roles.
  • Proven success in developing and implementing customer loyalty programs.
  • Experience in analyzing customer data and deriving actionable insights.
  • Proficient in marketing tools and platforms.
  • Mainly Hubspot. Experience with Tableau, lookerstudio and excel English proficiency (Conversational and written) Familiarity with healthcare or digital platforms is a plus.

Benefits

  • Hybrid work modality
  • Base Salary
  • Food Vouchers
  • 22 vacation days + 1 day on your birthday
  • Major medical and life insurance 
  •  Savings fund
  • Annual performance bonus
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