We are a leading predictive people analytics company, empowering over 700,000 employees worldwide through our AI-enabled engagement bot for HR called Amber. Our presence in the APAC market is strong, and we serve more than 275 customers, including companies like Tata, Axis Bank, and Makemytrip. We revolutionize the employee experience across 60+ countries.
Our ambitious goal is to achieve a remarkable 400% year-over-year growth, making Amber a trusted friend at work for over 100 million employees globally. With a team of 200 passionate individuals guided by our core values, we are reshaping HR practices.
As a Senior Growth Marketing Manager, you will play a crucial role in driving our demand generation efforts. You will develop and execute integrated marketing campaigns that attract, engage, and convert leads into customers.
No. of positions: 1
What will you be doing?
Drive Growth Through Key Channels: Lead paid acquisition efforts across platforms like Google, LinkedIn, YouTube, and emerging channels. Delivering measurable outcomes that fuel pipeline and business growth.
Create Data-Driven Campaign Strategies: Develop and execute comprehensive paid media strategies focused on achieving efficient, outcome-oriented growth.
Continuously Optimize Through Testing: Plan and implement A/B tests for creatives, audience segments, and bidding strategies. Leverage insights to iterate and refine campaigns for maximum impact.
Use Data to Drive Decisions: Analyze performance metrics to uncover actionable insights, optimize campaigns, and clearly communicate results to both technical and non-technical audiences.
Increase Conversion Rates: Design and implement strategies to boost conversion rates across the entire customer journey.
Collaborate for Seamless Execution: Partner with cross-functional teams—including Product Marketing, Marketing Ops, and Design—to ensure campaigns are aligned and deliver consistent, customer-focused messaging.
Who will you work with?
Manish, Nishchal, and of course, the rest of the jovial inFeedo team.