Elastic is hiring a

Sr. Director, Competitive Intelligence

Elastic is a free and open search company that powers enterprise search, observability, and security solutions built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real-time and at scale. Thousands of organizations worldwide, including Barclays, Cisco, eBay, Fairfax, ING, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012, Elastic is a distributed company with Elasticians around the globe. Learn more at elastic.co.

Elastic is seeking a Sr. Director of Competitive Intelligence to join our Product Marketing organization as we scale our growth. As a key member of the PMM team, the Sr. Director of Competitive Intelligence will help drive our go-to-market efforts by understanding the technology, market, and product competitive landscape, and own timely communication to the Field and Partner organization. The ideal candidate brings a combination of technical and business prowess, including experience with several of the following: app dev platforms, AI, security and observability. You bring a can-do attitude, can deal with ambiguity, think critically, and are willing to go deep into details to accurately deliver insights for sales, product, and marketing teams. You can establish relationships with technical experts through to the executive team and can communicate effectively to all.

What you'll be doing:

  • Build and lead an elite competitive intelligence program and team that serves as the internal authority on competitive and market dynamics, coaching the sales teams on how to deposition competitors with hard-hitting and effective strategies to navigate a fiercely competitive landscape
  • Track, analyze, and share timely responses to market announcements and FUD within an aggressive SLA
  • Build and deliver clear, compelling, fact-based enablement materials - slides, bulletins, battlecards - highlighting Elastic’s product and technology differentiation
  • Own Win/Loss program - inclusive of internal and 3rd party data - to guide decision making
  • Provides a complete understanding of the markets in which we compete or may eventually compete, inclusive of TAM/SAM, SWOT analysis and more
  • Build and cultivate a powerful internal network of intel sharing through existing company channels
  • Provide differentiated input for sales and SE teams on successful competitive strategies
  • Develop effective competitive messages for global sales and marketing campaigns
  • Collaborate with marketing, product, and field teams to help drive competitive positioning strategies and influence product roadmap and messaging
  • Participate in industry events and conferences to report the state of the industry and trends
  • Maintain a consistent track record of working with customers and partners to influence their decisions with timely problem analysis

What you'll bring:

  • Strong eye for business to analyze competitive strategies and propose effective countermeasures
  • Elite ability to ‘deep dive’ into technical investigations, and quickly synthesize key points for different audiences and information consumers
  • Exceptional communication skills: verbal, written, and visual
  • Demonstrated track record of success in sales engineering, technical marketing, competitive analysis, or other closely related function
  • Proven team building and leadership experience with a track record of operating at-scale
  • Great networker, with the ability to work across the entire company, from executive staff to individual contributors in sales, engineering, marketing, and more
  • Skills for translating technical features to business value
  • Engineering, computer science or other technical degree or equivalent experience desired but not required


Compensation for this role is in the form of base salary.  This role does not have a variable compensation component.  

The typical starting salary range for new hires in this role is listed below.  In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below. 

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting.  We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.  

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program.  Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.

The typical starting salary range for this role is:
$212,100$335,600 USD
The typical starting salary range for this role in the select locations listed above is:
$254,900$403,200 USD

Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email [email protected] We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes encryption software and technology that is subject to U.S. export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

Please see here for our Privacy Statement.

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