This role is responsible for developing and executing content strategies that resonate with target audiences while maintaining brand integrity, guiding content creation, and ensuring that all written materials meet high editorial standards, spearheads the development of innovative copy concepts.
The Senior Copywriter is responsible for driving brand consistency, optimizing content performance, and staying abreast of industry trends to deliver compelling and effective copywriting campaigns.
Requirements
Bachelor’s degree in media or any related field.
(3-5) Years of experience in a related role.
Excellent Command of English and Arabic- Written and Spoken
Good Command of Microsoft Office (MS Word, MS Excel, PowerPoint)
Exceptional writing and editing skills
Solid experience with social media including blogs, Facebook, Twitter, etc.
Proven working experience in Communications, Marketing, Business Development, New Media or Public Relations
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge of web design and web development.
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Benefits