Edelman
Now hiring: Sr. Brand Strategist.
What we’re looking for:
We are looking for a Brand Strategist with a curious mind, a creative eye, and an exceptional ability to turn insights into actionable strategies. If you are a researcher at heart, passionate about uncovering deep insights, and a compelling storyteller who can take a strategy from concept to execution, this is the role for you. You should be someone who thrives in a fast-paced, innovative environment and is driven to deliver high-impact work that breaks through the noise.
Key Responsibilities:
Strategy Development: Lead the creation of brand strategies for global and local clients across multiple industries, translating complex challenges into actionable and creative solutions.
Insight-
Driven Campaigns: Dive deep into consumer data, cultural trends, and market intelligence to uncover insights that fuel breakthrough brand strategies and campaigns.
Collaboration: Work closely with cross-functional teams, including creative, account management, and client stakeholders, to develop and execute integrated campaigns that drive brand growth.
Brand Building: Use your deep understanding of branding to build strong, compelling narratives that not only resonate with audiences but also inspire consumer action.
Creative Leadership: Collaborate with creative teams to develop ideas that stand out and get noticed, ensuring that the strategy is always at the heart of the creative work.
New Business & Growth: Play a key role in new business pitches, helping to win new clients and expand existing relationships by demonstrating your ability to deliver strategic excellence.
Embrace Innovation: Stay on the cutting edge of industry trends and technologies, including AI, and leverage them to enhance strategic decision-making and improve campaign performance.
What you need to succeed:
Experience:
3 years of experience in brand planning, creative strategy, strategic consulting, or other relevant fields. Experience managing and mentoring strategy teams is a plus.
Brand Strategy Expertise: Proven ability to develop and implement brand strategies that drive consumer engagement, loyalty, and measurable business outcomes.
Research & Analysis: Strong research and analytical skills, with the ability to turn data into valuable insights. Familiarity with tools like GWI, Warc, and Canvas8 is a plus.
Creative & Strategic Thinking: You understand the intersection of creativity and strategy. You know how to craft compelling brand narratives that resonate across channels and drive audience action.
Collaboration Skills: A true team player who thrives in a collaborative environment, working seamlessly with creative, account, and client teams.
Communication Skills: Excellent verbal and written communication skills, with the ability to deliver persuasive presentations to both internal teams and clients.
Cultural Awareness: A keen understanding of how culture and trends shape brand behavior and consumer perceptions, and the ability to translate this into impactful strategies.
Language Skills: Fluency in both English and Spanish is required.
What we value in you:
Curiosity & Drive: You have an innate curiosity that drives you to seek out new trends, technologies, and insights to improve your work.
Creativity: You bring fresh ideas and new perspectives to every project, pushing the boundaries of what’s possible in brand strategy.
Entrepreneurial Spirit: You take ownership of your work, are proactive in finding solutions, and have the mindset to tackle new challenges with enthusiasm.
Passion for Brands: You have a genuine passion for the role that brands play in people’s lives and a deep understanding of how they evolve in today’s fast-changing media landscape.
Commitment to Excellence: You are dedicated to delivering the best work, constantly seeking opportunities to improve and innovate.
Why join us?
At Edelman Mexico, you’ll be part of a dynamic, fast-paced, and collaborative team of passionate strategists and creatives who are committed to delivering outstanding work for some of the world’s leading brands. You’ll have the opportunity to work across a variety of categories and industries, developing strategies that make an impact and shape culture. Plus, you’ll be part of an agency that values innovation, creativity, and the continuous evolution of the role of strategy in the communications landscape.
If you’re ready to take your career to the next level and help us build brands that inspire action, we want to hear from you!
Apply now !
