About Betr
Founded in 2022 by Joey Levy and Jake Paul, Betr is a leading sports gaming and sports media company focused on enhancing the consumption of sports through entertainment.
Betr's gaming products are differentiated through a unique product experience with a simplified user interface that is catered to the casual sports fan, enabling Betr to capture more of the under-penetrated online gaming addressable market. Betr began with a beta version of its Online Sports Betting (OSB) product, which only offered microbetting markets such as the next play in a football game or the next pitch in a baseball game, before launching its real-money Daily Fantasy Sports (DFS) product, Betr Picks, in 24 states. Betr plans on launching its V1 Sportsbook product with full sportsbook capabilities ahead of the 2024 NFL season, as well as its iGaming vertical with the launch of Betr Casino by the end of 2024.
Betr's media division, Betr Media, is the fastest growing sports betting media brand in the United States that has grown to over 7 million followers & 3 billion impressions across its social channels since publicly launching in August 2022. Betr Media is able to effectively reach and engage its audience at scale given its large social following coupled with its unique combination of in-house media talent and production, with an emphasis on original short-form video content.
Betr is backed by Fuel Venture Capital, Aliya Capital Partners, Roger Ehrenberg/IA Sports Ventures, Florida Funders, 8vc, Anti Fund, 305 Ventures, and many others.
About the role:
Betr is looking for a Social Programmer to join the Media team to own the creation and distribution of engaging social content to our loyal followers while encouraging community engagement. The Social Programmer will play a key role in distributing breaking news, content created by our internal & external media team, and any other content necessary by developing a consistent and engaging voice across all social channels including but not limited to Twitter, TikTok, Instagram, Youtube, Twitch, Discord, etc. This role will require work during the busiest game days such as nights, weekends, and holidays.
What You'll Do:
- Responsible for editing, packaging and distributing various types of social content, including captions, to Betr and other premium show social channels
- Own the daily programming of specific premium show social channels by creating social content that aligns with the the Betr brand and engages our followers
- Be creative and identify emerging formats, packaging tactics, and social platforms that can help Betr grow our audience
- Strategize & work collaboratively with the rest of the social team to create a consistent voice across Betr social media accounts
- Work cross functionally with our Gaming & Growth team to infuse Betr Gaming into Betr Media
- Engage our loyal audience in our brand voice to build Betr’s community and make our followers feel heard
- Work during the biggest games to turn around topical content
About You:
- 2+ years of professional sports media experience (internships count!)
- Deep understanding of social media and emerging trends
- High proficiency using Twitter, Instagram, TikTok, and other social platforms
- Excellent written & verbal communication skills, with the ability to communicate clearly and effectively
- Experience with editing, with an eye for detail (punctuation and grammar is important)
- Self-motivated with the ability to drive initiatives from end-to-end
- Excellent organizational skills, the ability to be flexible, & prioritize responsibilities
Bonus Points:
- Experience running a social channel across multiple platforms
- A lifelong, passionate sports fan with a deep understanding of how to engage fans
At Betr, we're driven by a shared vision to reshape the sports & gaming industry. As a dynamic startup poised for remarkable growth, we're dedicated to crafting innovative experiences that cater to sports enthusiasts across the nation. We believe in pushing boundaries, embracing diversity, and fostering a collaborative culture that extends beyond the world of sports. Join us in shaping the future of sports entertainment!
Betr provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We deeply understand the value of bringing together a team with different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply
Thank you for your interest in Betr. We look forward to reviewing your application.
